Responsibilities

• Create short-form video featuring local businesses, owners, products, services, and neighborhood stories.
• Photograph businesses, owners, employees, products, food, events, and community activity.
• Interview business owners and turn their stories into engaging digital content.
• Create content for Instagram, Facebook, TikTok, YouTube, and other appropriate platforms.
• Write business profiles, features, captions, promotional copy, and other marketing content.
• Develop recurring content series highlighting independent Boyle Heights businesses.
• Create promotional campaigns for participating businesses.
• Help deliver marketing services for Smoll’s paid business members.
• Develop email and newsletter content.
• Help businesses promote events, special offers, new products, anniversaries, and other milestones.

Requirements

• Strong video production and editing skills.
• Photography experience and a good visual eye.
• Strong writing and storytelling ability.
• Experience creating content for social media.
• An understanding of how content can help a business attract and retain customers.
• Ability to communicate comfortably with business owners and community members.
• Strong organizational skills and the ability to manage multiple projects.
• Curiosity and willingness to experiment with new technology and AI tools.
• Ability to work independently while collaborating with a small team.
• Experience with Adobe Creative Suite, Canva, social media management tools, email marketing, CMS platforms, Google Analytics, SEO, paid social advertising, or similar digital marketing tools is helpful but not required across every platform.

Benefits

• Flexible schedule