Content and Communications Specialist

Responsibilities

• Content Creation: Write SEO-driven content for homeowner education
• Conduct homeowner interviews and write project profiles that highlight our work
• Draft monthly customer newsletter copy
• Social Media & Digital Content: Collaborate with the corporate marketing team to script, create, and schedule social media posts
• Monitor and respond to customer reviews across multiple online platforms
• Internal Communications: Write weekly content for Improveit’s intranet for internal education and engagement
• Assist with quarterly Town Hall scripting and production
• Support internal storytelling and culture-focused communications
• Brand & Culture Support: Contribute creative ideas that help reinforce Improveit’s culture and Core Values
• Highlight team member achievements, company milestones, and internal events
• Assist with communications that strengthen connection across our growing organization
• Content Operations: Support the development and execution of Improveit’s deadline-driven content calendar
• Ensure all content reflects Improveit’s brand tone, voice, and values

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, English, or similar
• 1-3 years of experience in content writing or communications
• Excellent written and oral communication skills
• Superior written grammar and editing aptitude
• Comfortable talking with new people over the phone and face-to-face, including customers and executives
• Solid understanding of the marketing funnel and omnichannel marketing best practices
• Ability to distill big ideas into engaging, bite-sized messages
• Easily shifts between writing styles and audiences
• Strong attention to detail
• Organized and able to manage multiple deadlines
• Collaborative mindset and positive attitude
• Aptitude for technology and web-based programs
• Judicious and ethical use of AI platforms
• Experience with a variety of communication formats including, but not limited to:
• SEO-driven web content
• Blog posts
• Advertising copy (print, TV, radio)
• Social media posts
• Magazine-style profiles
• Scripting and storyboarding? (note: as listed in description) — keep exact wording? used as provided to avoid paraphrase: include sequence as two items if needed

Nice To Have