Consumer Product Communications Lead

Responsibilities

• Own the communications strategy and narrative for ChatGPT and consumer-facing products, connecting product developments to what matters to users.
• Lead product launches from strategy through execution, including positioning, messaging, media outreach, spokesperson preparation, and follow-through.
• Develop proactive campaigns that show how people use our products to learn, create, and solve everyday problems.
• Partner closely with Product, Research, Engineering, Marketing, Design, Legal, and other communications teams to shape plans, resolve tradeoffs, and communicate accurately.
• Build relationships with consumer and technology journalists, creators, and other voices who help people understand new technology.
• Direct the consumer communications agency partner, setting priorities, writing clear briefs, giving useful feedback, and holding the team accountable for quality and results.
• Write and edit launch materials, pitches, talking points, and other communications with a high standard for clarity, accuracy, and originality.
• Anticipate questions and concerns, bring audience feedback into planning, and assess whether campaigns improve understanding and earn trust.

Requirements

• Expressing strong perspective / conviction / confidence / love writing narrative / influence
• Strong management skills
• Have a strong track record leading communications for consumer technology products, including major launches and proactive campaigns.
• Can turn complex product capabilities into clear, compelling stories without losing accuracy or overstating what the technology can do.
• Combine strategic judgment with hands-on execution and are as comfortable developing a narrative as writing a pitch or preparing a spokesperson.
• Build trusted relationships across functions, influence decisions, and help teams reach a clear direction when perspectives differ.
• Bring creative ideas and strong editorial taste. You can explain why a story, demo, or campaign will resonate and make the work better through specific feedback.
• Take initiative, make sound decisions independently, and stay organized in a fast-moving environment.
• Have experience managing agency partners and getting excellent work from a combined internal and external team.
• Understand consumer media and culture, care about the experience of early adopters and power users, and are curious about how AI is changing people’s lives.

Preferred

• Expressing strong perspective / conviction / confidence / love writing narrative / influence
• Strong management skills
• Have a strong track record leading communications for consumer technology products, including major launches and proactive campaigns.
• Can turn complex product capabilities into clear, compelling stories without losing accuracy or overstating what the technology can do.
• Combine strategic judgment with hands-on execution and are as comfortable developing a narrative as writing a pitch or preparing a spokesperson.
• Build trusted relationships across functions, influence decisions, and help teams reach a clear direction when perspectives differ.
• Bring creative ideas and strong editorial taste. You can explain why a story, demo, or campaign will resonate and make the work better through specific feedback.
• Take initiative, make sound decisions independently, and stay organized in a fast-moving environment.
• Have experience managing agency partners and getting excellent work from a combined internal and external team.
• Understand consumer media and culture, care about the experience of early adopters and power users, and are curious about how AI is changing people’s lives.