Consumer Advertising Specialist at Ingram Content Group | La Vergne, TN | $65K/yr – $82K/yr

Ingram Content Group

Consumer Advertising Specialist

La Vergne, TN (On-site)

$65K/yr – $82K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end consumer advertising activation across paid channels, driving ROI through iterative optimization and data-informed strategy.

Campaign execution and optimization across Ingram iD, Walmart, Meta, Google, and other channels.
ROI-focused analysis and actionable recommendations to improve marketing and sales performance.
Cross-functional collaboration and transparent reporting to stakeholders on status, KPIs, and next actions.

Job Description

Responsibilities

Develops and executes marketing campaigns that support company and customer growth strategies.
Executes and manages advertising campaigns in Ingram iD, Walmart, Meta, Google and other advertising channels.
Analyzes advertising and sales performance to achieve ROI goals and inform strategy. Makes recommendations on adjustments to improve marketing and sales results.
Effectively communicates to key internal and external stakeholders around campaign status, KPIs, and recommended actions.
Supports the project management of marketing services execution, coordinating with key stakeholders and executing in relevant technologies.
Works in various marketing systems to execute marketing initiatives, monitor campaigns, identify business opportunities, provide reporting, and evaluate relevant data.
Manages and tracks advertising and other marketing inventory

Requirements

Bachelor’s degree or year for year directly related experience
Minimum of 3 years related experience in marketing

Preferred

Business-minded, analytical, and results-driven approach.
Strong communication, collaboration, and problem-solving skills.
Comfort with marketing, advertising, and analytics tools including search, social, and retail ad platforms, and Excel (or demonstrated ability to learn similar tools quickly).
Multi-media marketing skills
Project-management skills

Benefits

A highly competitive compensation package with generous benefits beginning first day of employment for Medical/Prescription Drug plans, HSA, Vision, Dental and Health Care FSA.
15 vacation days & 12 sick days accrued annually and 3 personal days
401K match, Life and AD&D, Employee Assistant programs, Group Legal, & more
Wellness program with access to onsite gym and basketball court for associates
Encouraged continued education with our tuition reimbursement program
Financial and in-kind opportunities to engage with non-profits in your community
Company match program for United Way donations
Volunteer opportunities and in-kind drives for non-profits throughout the year
Take breaks or brainstorm in our game room with ping pong & foosball
Casual Dress Code

Ingram Content Group

The world is reading. Ingram helps connect our world with the books they want—print and digital—when they need them, in the simplest ways. To better serve an increasingly connected global community of readers we are transforming the book industry for the better: through smart leadership, cutting-edge technology, and revolutionary innovations in the manufacture and distribution of books. Providing comprehensive services for publishers, retailers, libraries and educators, Ingram makes these services seamless and accessible through technology, innovation and creativity. With an expansive global network of offices and facilities, Ingram’s services include digital and physical book distribution, print on demand, and digital learning. Ingram Content Group is a part of Ingram Industries Inc. and includes Ingram Book Group LLC, Ingram Publisher Services LLC, Lightning Source LLC, Ingram Library Services LLC, and Tennessee Book Company LLC.

Founded in 1978

La Vergne, Tennessee, USA

2.1K employees (167 in marketing)

www.ingramcontent.com