Community Engagement Specialist

New York, USA (On-site)

$55K/yr – $60K/yrMid Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own regional community marketing by building partnerships, executing activations, and tracking media impact to lift NY Metro visibility.

  • Community Partnerships & Events: Manage partnerships with chambers, organizations, colleges, and teams; plan at least 2 external events per month.
  • Brand Presence & Internal Communication: Champion community marketing and host quarterly employee events while coordinating with internal teams and media on coverage.
  • Measurement & Listening: Report on events exposure, lead social listening, and monitor marketing performance to guide regional initiatives.

Job Description

Responsibilities

  • Manage strategic partnerships with local business chambers, community organizations, college and/or professional sports teams within NY
  • Plan and execute community events and activations with partners, aiming for at least 2 external events per month
  • Serve as an internal champion of community marketing, maintaining a visible presence and hosting at least 1 employee event per quarter
  • Effectively communicate with internal teams and media outlets regarding community engagement activities
  • Report on community and media exposure resulting from events and partnerships
  • Lead social listening initiatives across the brand(s)
  • Activate marketing tactics, covering traditional and digital channels, to achieve regional objectives and enhance brand visibility
  • Execute integrated marketing campaigns, incorporating traditional and digital elements, to generate leads and drive sales
  • Develop basic understanding of digital marketing, including paid search, SEO, LSA, and other online channels, to optimize online presence and reach target audiences
  • Ensure consistent branding across all channels, maintaining a positive and impactful brand image

Preferred

  • Extensive marketing experience in transactional industry or skilled trades is a plus
  • Graphic design and editing skills on social media (and emails as needed) are a plus

Requirements

  • 2-3+ years of PR or marketing experience with increasing responsibility and a proven track record of success
  • Bachelor’s degree in Marketing, Business, or a related field
  • Knowledge of traditional and digital marketing
  • Understanding of marketing principles, including digital channels like paid search, SEO, and LSA
  • Highly effective project management, prioritization, multi-tasking, and time management skills
  • High attention to detail and quality standards
  • Excellent written and verbal communication skills
  • Strong strategic capabilities as well as hands-on tactical ability
  • Strong cross-functional management skills with demonstrated ability to effectively utilize internal resources to meet project deadlines and objectives
  • Extensive marketing experience in transactional industry or skilled trades is a plus