Responsibilities

• Work closely with communications strategists during the planning and reporting processes
• Spend time researching target audiences and current media trends, gaining an understanding of print, out-of-home, broadcast, and digital media
• Help with budget planning and plan execution, including entering goals, trafficking digital campaigns, and preparing insertion orders for vendors
• Prepare buy recap reports and digital media performance reports, analyzing data trends and providing optimization recommendations
• Additional learning opportunities: participate in the intern shadowing series to gain exposure to subject matter expert teams, media systems training, and weekly intern seminar series with interns from across the agency
• Work alongside other TRG interns from our Strategy Collective (brand strategy and digital strategy) on a semester-long project

Requirements

• A passion for media and/or advertising
• Experience in Keynote, Microsoft Excel, and other Microsoft Suite products
• College degree track within marketing and/or advertising preferred, or relevant coursework