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Communications Specialist - Social Media
Albany, NY (On-site)
$59K/yr – $89K/yrMid Level1+ years expFull time
Posted 6 months ago
Job Summary
Drive Albany Med Health System’s social media presence through content, engagement, and campaigns to showcase innovation and patient care.
- Own the social media strategy and content calendar across platforms.
- Must-have: 1-3 years of relevant experience.
- Standout: Strong multimedia storytelling and collaboration with marketing teammates.
Job Description
Responsibilities
- Manages Albany Med Health System’s social media presence across multiple platforms, ensuring consistent messaging, brand voice, and audience engagement.
- Develops and maintains a social media content calendar aligned with organizational priorities, campaigns, and key initiatives.
- Creates, schedules, and publishes content across social media channels to increase visibility, engagement, and brand awareness.
- Identifies emerging social media trends, tools, and platform updates to help keep the System’s digital presence relevant and effective.
- Monitors social media channels for comments, messages, and emerging issues; engages with audiences as appropriate and escalates sensitive clinical, or reputational concerns to department leadership.
- Identifies emerging trends, tools, and platform updates to enhance the System’s digital presence.
- Produces engaging digital content including written posts, photos, short-form video, and other multimedia assets for social media and digital platforms.
- Collaborates with staff to identify and share compelling stories that highlight the System’s innovation, expertise, and patient care.
- Coordinates and assists with photography and videography for marketing initiatives, campaigns, and institutional storytelling.
- Works closely with graphics team to develop creative assets that support digital campaigns.
Requirements
- Bachelors Degree
- 1-3 years of relevant experience
Albany Medical Center
Albany Medical Center, northeastern New York’s only academic medical center, is one of the Capital Region’s largest private employers with more than 9,000 employees. Albany Medical Center provides the highest level of patient care across disciplines, while receiving regional, national, and international recognition for high standards in patient care, education, and biomedical research.The 766-bed Albany Medical Center offers access to the latest medical services and technological innovations and includes one of the busiest emergency rooms and trauma centers in New York, a children’s hospital and dedicated pediatric emergency room, intensive care units for adults and children, and organ transplant services. Albany Medical College graduates more than 200 medical doctors each year, as well as PAs, CRNAs, biomedical scientists, and bioethicists. Albany Medical College operates a biomedical research enterprise and the region’s largest physician practice with more than 500 doctors. Albany Medical Center, along with Albany Medical College, is a partner in the Albany Med Health System, the largest and only regionally governed, not-for-profit health system serving northeastern New York and western New England.
Salaries
Posted range
$59K/yr – $89K/yr
Taken straight from the job posting.
Communications median pay in the United States
Most pay falls between $70K and $137K. Based on 6,011 salaries.
Links
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