Responsibilities

• Creates, coordinates and executes communications to support the School for Engineering of Matter, Transport and Energy, hereafter referred to generally as “the school.”
• Plans, develops and produces high-quality, creative content for print and digital mediums using writing and graphic design skills, including feature stories/articles, electronic newsletters, brochures, mailers, social media, presentations, web content, events, press releases and annual reports for school audiences, e.g., faculty, staff, current and prospective students, donors, alumni and the general public.
• Writes and edits feature-length articles to promote the school’s research and development activities, academic programs, key partnerships and student achievements to internal and external audiences.
• Cultivates relationships with key school stakeholders, including faculty, staff, students, alumni and external collaborators, to identify emerging stories, communications opportunities and strategic priorities.
• Develops and implements integrated social media strategies to strengthen the school’s visibility, engagement and reputation across digital platforms.
• Oversees planning, content strategy and maintenance of the school’s websites through collaboration with stakeholders and the Fulton Schools marketing and communications team. The communications specialist promptly performs routine updates, especially regarding program promotion, development, the faculty and staff directory, recruitment and student services.
• Leads or contributes to strategic communications planning for key school priorities, initiatives and high-visibility projects.
• Interfaces with Fulton Schools managers and team members and university collaborators across campuses to execute marketing projects, which may include photography, design and layout of publications, development of feature stories, ordering of promotional items and maintenance of the school’s website.
• Nurtures relationships with the school’s key stakeholders, including external industry collaborators and alumni, to generate awareness of collaboration opportunities.
• Schedules, edits and supports photography and video projects in alignment with the school’s strategic goals and the Fulton Schools of Engineering’s values.

Requirements

• Bachelor's degree and three (3) years of experience appropriate to the area of assignment/field; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.

Preferred

• Demonstrated ability to write articles, summarize research projects and produce written content for a lay audience based on complex subject matter.
• Demonstrated knowledge of marketing practices and principles.
• Experience in establishing and maintaining effective relationships with faculty, staff, teams and community members.
• Experience with graphic design concepts and publication layout.
• Experience translating complex, scientific and technical subjects into stories for a general audience.
• Experience working with Adobe Creative Cloud applications, specifically Photoshop and InDesign.
• Experience working with Google Workspace and Microsoft Office.
• Experience with podcasts and multimedia platforms for disseminating content.
• Experience with assembling content and materials for marketing/advertising campaigns.
• Experience managing a website using WordPress.