Communications Specialist 3 at Minnesota Lottery | Roseville, MN | $32/hr – $47/hr

Communications Specialist 3

Roseville, MN (Hybrid)

$32/hr – $47/hrSenior Level3+ years expPart time

Posted 5 months ago

The other 99% submit and hope. You're about to do something different.

Drive merchandising and promotional programs for a state lottery, including budget and cross-functional leadership.

Own the strategy, development, and execution of merchandising and promotional programs.
Must-have: 3 years in brand/retail marketing with copy and project management skills.
Standout: proven vendor relationships and multi-channel promo alignment.

Lead the strategy, development, and implementation of the Lottery’s merchandising and promotional products programs, including budget management for both programs.
Direct and oversee execution of merchandising initiatives, providing guidance and task direction to the Print Coordinator and leading the merchandising committee.
Develop and manage communication strategies and written content for retailer-facing channels such as retailer flyers, Digital Menu Boards, Retailer Services Portal, and other touchpoints.
Coordinate media promotions and licensed product approvals to ensure alignment with brand and marketing goals.

Three years of experience in brand management, marketing, sales, or retail marketing to include the following:
- Experience developing and editing marketing and promotional content for a variety of audiences and channels.
- Deep knowledge of marketing, brand strategy, merchandising, or point of purchase materials.
- Experience in managing vendor relationships or procurement processes.
- Strong copywriting, communication, project management, and multitasking skills.
- Ability to work independently under pressure and manage multiple deadlines.
- High proficiency with Microsoft Office (Excel, PowerPoint, Outlook).
- Ability to communicate effectively with individuals with a wide range of backgrounds, who do not share your same culture, ethnicity, language, or other common experiences.
- A Bachelor’s degree in Marketing, Communications, Business Administration, or a closely related field will substitute for one (1) year of experience.

Procuring logoed merchandise with external vendors
Skills in project management tools such as Smartsheet, Asana, Wrike, or similar platforms.
Experience with project management, including budget and contract management.
Experience developing and implementing retail marketing or merchandising strategies that influence in-store consumer behavior and support sales objectives.
Knowledge of Lottery standards and policies, needs of individual Lottery departments and requirements of Lottery promotions. (Brand and logo use, ADA messages, buying restrictions, etc.).