Responsibilities

• Under the supervision of the Marketing Officer, researches, drafts and finalizes text for electronic and print materials as assigned, including but not limited to copy for web pages, social media and marketing collateral.
• Assists with the maintenance of the College online event calendar and various html newsletters.
• Creates, develops and manages content for College’s online presence, including internal and external digital properties such as websites, social media networks and other electronic alternatives like digital signage. Content includes still images (illustrations, photographs, infographics), animation, audio, video, interactive experiences (forms, chat rooms, polls, questionnaires, etc.).
• Designs and produces materials such as promotional collateral, banners, maps, displays, presentations, on-campus signage and way-finding materials.
• Performs basic editing of digital video such as trimming clips, adding audio or text, and inserting transitions, and adapting files to various formats for broadcast and web use.
• Covers campus news, events and campus life as assigned by the supervisor. Coverage may include photography, videography and written descriptions. Assignments may be on or off campus and will be used in publications, displays, marketing collateral electronic media, and for public relations distribution.
• Maintains and troubleshoots equipment (e.g., large format printers, scanner, desktop printer).
• Produces press-ready artwork for on-campus duplication or off-campus printing; generates printing specifications and secures printing bids for projects.
• Produces completed jobs from concept to delivery on time and within budget with a high degree of creativity
• Assist with training and supervising student employees.

Requirements

• Possession of a baccalaureate degree in communication, design, journalism, marketing, computer science, or related field and 4 years of progressively responsible professional experience with responsibilities for web content development, writing and editing, public relations and/or graphic design; or any equivalent combination of education and/or professional work experience which provides the required education, knowledge, skills and abilities as indicated.
• Considerable working knowledge of principles, practices and techniques in the area of design and communications, journalism and/or social media marketing as demonstrated by the broad knowledge of the full range of pertinent standard and evolving concepts, principles and methodologies.
• Considerable working knowledge and understanding of applicable federal and state laws, rules, regulations and theories and systems associated with design and communications, journalism and/or social media marketing.
• Demonstrated ability to resolve wide ranging complex problems through the use of creative reasoning and logic to accurately determine the cause of the problems and the resolution of the problems in an effective, innovative and timely manner.
• Demonstrated ability to interpret and present information and ideas clearly and accurately in writing, verbally and by preparation of reports and other materials.
• Demonstrated ability to establish and maintain effective working relationships with internal and external organizations, groups, team leaders and members, and individuals.
• Demonstrated ability to operate a personal computer and apply word processing software.
• Possession of excellent communication skills, with demonstrated ability to write effectively in a variety of styles with exceptional proofreading and editing skills.
• Functional knowledge of and experience with creative applications, such as Adobe Creative Cloud, dealing with image editing, vector graphics, page layout, video/animation, and web development.
• Experience in creating accessible digital material for ADA compliance.
• Experience in serving as photographer and preparing images for print, displays and electronic distribution with demonstrated proficiency in digital photography.
• Proficient understanding of social media platforms including Instagram, YouTube, Flickr, X, SnapChat, Facebook, blogs, etc.
• Functional knowledge of web content management systems such as WordPress.
• Possession of a valid driver's license.
• Ability to travel independently in a timely and efficient manner to various locations on Oahu.
• For supervisory work, demonstrated ability to lead subordinates, manage work priorities and projects, and manage employee relations.

Preferred

• More than 5 years of progressively responsible professional experience with graphic design, understanding fundamental principles and concepts, exhibiting skills at a professional level of competence.
• More than 5 years of progressively responsible professional experience with responsibilities for communications, marketing, media campaigns, and/or public relations.
• Functional knowledge of HTML and experience building, maintaining, and managing content for websites.
• Ability to use DSLR camera, take and edit photos at professional level of quality.
• Ability to shoot, create and edit videos at professional level of quality.
• Understanding of effective use of social media and content creation that keeps up with the latest trends.
• Ability to plan, design, create and produce finished displays and exhibits at a professional level of competence.
• Demonstrated experience with Macintosh computers and Apple operating systems.