Communications Manager, Stevens Pass

Responsibilities

• Lead all strategic communications efforts and storytelling of Stevens Pass through earned and owned media channels to drive business goals and outcomes.
• Drive resort social media strategy and content development, with oversight of resort Content Specialist, to help build and maintain brand awareness.
• Manage and support timely in-resort photo and video capture for resort social media channels and maintain updated content library.
• Manage in-resort media hosting and local influencer and ambassador programs.
• Proactively build and manage media relationships and provide on-site media and interview support.
• Act as a spokesperson for Stevens Pass and prep resort leaders to act as spokespeople.
• Serve as a key communications resource for the resorts’ leaders and develop strategic messaging that supports their goals internally and externally.
• Work closely with West Region team to ensure execution of regional communications and business strategies.
• Work closely with the Resort Marketing Team, and specifically the local Field Marketing Manager, for alignment and collaboration on execution of strategy and messaging to promote the resort brand and events.
• Build relationships with internal and external stakeholders across the resort, company, and local community.

Requirements

• Bachelor’s degree required, preferably in Journalism, Communications or Marketing
• 5+ years of experience in an external communications or PR role, and proven experience working with journalists
• Excellent writer able to draft nuanced communications on a variety of topics
• Experience with all forms of external communications channels, especially news media
• Experience with and knowledge of social media channels, community management, and content capture
• Experience with crisis communications and issues management
• Experience with management of a direct report
• Passionate and proactive with drive to grow and develop as a leader
• Self-starter who can manage independent projects
• Strong interpersonal and relationship-building skills; builds and maintains highly effective working relationships internally and externally