Responsibilities

• Public Health Education Strategy: Working with the Director of Strategy, develop and implement a comprehensive public health education strategy focused on emerging financial products, prediction markets, trading platforms, and gambling-related harm.
• Identify opportunities to increase public awareness, improve financial and behavioral health literacy, and promote informed participation and decision-making.
• Develop educational frameworks that translate research, data, and emerging trends into practical, consumer-friendly resources.
• Ensure all educational initiatives align with NCPG’s mission, public health approach, and commitment to reducing gambling-related harm.
• Public Awareness Campaigns: Lead the development and execution of consumer-facing awareness campaigns across digital, social media, earned media, and community-based channels.
• Create educational materials including fact sheets, guides, toolkits, videos, infographics, articles, FAQs, webinars, presentations, and digital learning resources.
• Develop campaigns that encourage early help-seeking, increase awareness of available resources, and reduce stigma associated with gambling-related harm.
• Collaborate with partners and stakeholders to expand the reach and impact of educational initiatives.
• Social Media & Digital Engagement: Lead social media campaigns focused on public awareness, consumer protection, and responsible participation messaging.
• Create engaging, accessible, and evidence-informed content tailored to diverse audiences, including young adults, retail traders, sports bettors, families, and individuals seeking information about gambling-related harm.

• Develop visual storytelling and digital content using Canva and other design platforms.
• Monitor campaign performance and digital analytics; provide monthly reports on audience growth, engagement, and content effectiveness.
• Research Translation & Emerging Trends: Monitor emerging developments related to prediction markets, retail trading, financial technologies, consumer behavior, and gambling-related harm.
• Translate research findings, public health data, and policy developments into consumer-friendly educational content and resources.
• Collaborate with NCPG staff, researchers, clinicians, and subject matter experts to ensure educational materials remain accurate, timely, and evidence-informed.
• Internal Collaboration: Work cross-functionally with the Director of Public Relations, the Director of Strategy, and the broader NCPG team.
• Support Board communications and help prepare materials for Board meetings and stakeholder updates.
• Assist with crisis communications planning and rapid response efforts when necessary.

Requirements

• Bachelor's degree in Communications, Health Education, Behavioral Science, Journalism, Marketing, Public Health, or related field preferred.
• Minimum 5 years of experience in communications, public health education, health communications, prevention programming, consumer education, nonprofit communications, or a related field.
• Exceptional written and verbal communication skills.
• Demonstrated experience developing educational campaigns and content for public audiences.
• Experience translating complex topics into clear, practical, and accessible information.
• Strong understanding of social media strategy, digital engagement, and analytics.
• Ability to work collaboratively in a fast-paced and evolving environment.
• Experience with Canva, Constant Contact, LinkedIn campaigns, and project management systems such as Asana preferred.
• Familiarity with gambling-related harm, addiction, prevention education, financial services, sports betting, prediction markets, behavioral health, or consumer protection issues is strongly preferred.

Preferred

• Experience managing behavior-change and awareness campaigns;
• Experience working in the financial services and trading industry is a plus;
• Experience with Canva, Constant Contact, LinkedIn campaigns, and project management systems such as Asana;
• Familiarity with gambling-related harm, addiction, prevention education, financial services, sports betting, prediction markets, behavioral health, or consumer protection issues is strongly preferred.

Benefits

• NCPG offers a competitive benefits package and a collaborative, mission-driven work environment.