Responsibilities

• Assisting in the development of communications materials to build brand and product awareness through targeted media campaigns.
• Engaging in advertising planning and placement for all media, both offline and online.
• Identifying and executing marketing techniques that have demonstrated effectiveness among audiences, such as social marketing, grassroots marketing, partnership marketing, and marketing specific to segments or markets to advance digital literacy and cybersecurity awareness.
• Conducting research to gain insight into approaches for raising public awareness of cybersecurity, to include evaluating behavior change marketing campaigns from other disciplines and applying such research to inform evidencebased targeting of messaging and information.
• Developing and executing communications strategies and associated products (tool kits, releases, blogs, social media content, infographics and events) to advance and promote cybersecurity actions.
• Providing support to recurring daily, weekly and monthly campaign activities.
• Measuring cybersecurity attitudes and actions among the general public.
• Developing, producing, and providing associated fulfillment services for public service advertising among consumer and business media channels as relevant, including TV, radio, print, web, and outdoor formats.
• Promoting strategic partnerships with organizations at the national, regional, and local levels to advance cybersecurity messaging.
• Developing infographics and content to enhance cybersecurity awareness actions.

Requirements

• Five or more years of demonstrated experience
• Bachelor’s degree in English, Communications, Marketing, or related field
• Currently holds or has the able to obtain a DHS Fitness Determination
• Must have the ability to obtain the client’s suitability
• A proficiency in utilizing MS Office products
• Proven familiarity with Artificial Intelligence (AI) concepts and responsible use of AIassisted tools
• Excellent written and verbal communication skills
• A highly motivated selfstarter
• Must be motivated and have excellent customer service skills

Preferred

Benefits

• Health, Dental, Vision
• Company-paid Life & Disability
• 401K with 100% vesting from first paycheck
• Paid leave, EAP, commuter benefits
• Training assistance & charitable opportunities