Communications and Digital Specialist 2

Camp Hill, PA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

Job Summary

Own the department’s social storytelling and cross-channel outreach by creating multimedia content, managing posting calendars, and turning analytics into data-driven engagement strategies across communications and workforce teams.

  • Content Creation & Multimedia: develop copy, graphics, videos, and multimedia materials for social media and external communications.
  • Social Execution & Outreach: manage monthly posting calendar, collaborate with Workforce Development on LinkedIn content and video series, and support news events and releases.
  • Analytics & Strategy: compile insights and translate analytics into strategies to expand engagement and digital reach across channels.

Job Description

Responsibilities

  • Content Creation: Develop copy, design graphics, produce videos, and create multimedia materials for social media, internal messaging, and external communications efforts
  • Posting Management: Develop and maintain a monthly social media calendar and manage online posting workflows
  • Analytics and Strategy: Compile monthly social media insights; identify, develop, and implement strategies to expand engagement and digital reach based on analytics
  • Social Media: Collaborate with Workforce Development to develop content for LinkedIn, employee profiles, and other materials; record, edit, and produce videos for the 'On The Menu' blog series
  • Traditional Outreach: Support the communications team in producing news events and outreach efforts; develop and distribute news releases, media advisories, and other content as appropriate
  • Cross-Functional Collaboration: Work with Communications, Workforce, and Digital teams to ensure consistent messaging; provide backup support for internal and external websites when needed
Pennsylvania Auditor General logo

Pennsylvania Auditor General

We hold state government accountable for how it spends its citizens' tax dollars.

Harrisburg, Pennsylvania, USA
195 employees (4 in marketing)

Marketing Team

Marketing Team Size
4 (2% of company)

Traffic Signals

Monthly Visitors
13.1K
Traffic Source Mix
Search
27.9%
Direct
57%
Referral
4.9%
Social
9.2%
Paid
0.9%

Headcount Trend

Current headcount: ~195

Recent News

Pennsylvania Auditor General logo

Communications and Digital Specialist 2

Pennsylvania Auditor General · Camp Hill, PA · On-site