Responsibilities

• Develop and maintain a coordinated marketing and communications calendar for Town programs, services, projects, and community activities.
• Manage and regularly update the Town’s website, including program descriptions, facility information, calendars, announcements, and registration links.
• Create and publish weekly activity updates across the website, social media, email, and other Town communication channels.
• Develop promotional campaigns that increase resident awareness, participation, and use of Town programs and facilities.
• Write and design newsletters, flyers, digital announcements, social media posts, and other promotional materials.
• Maintain consistent branding, messaging, and visual presentation across Town communications, facility displays, and promotional materials.
• Capture and edit photographs and short videos showcasing Town programs, events, facilities, and community life.
• Coordinate with the Resident Services Specialist to promote activities, resident engagement opportunities, and community events.
• Work with Wellness Center and park staff to develop and promote a year-round programming calendar, including classes, recreation, wellness activities, and seasonal events.
• Ensure promotional materials include accurate schedules, locations, contact information, and functioning registration or information links.

Requirements

• Experience in promoting recreation, wellness, hospitality, community programs, or municipal services
• Demonstrated ability to create engaging graphics, photographs, short videos, and digital content.
• Knowledge of website content management systems, email marketing platforms, social media tools, and graphic design software.
• Ability to manage multiple deadlines, verify information, and coordinate effectively with staff across departments.
• Familiarity with online registration platforms
• Strong verbal and written communication skills; editing and proofreading skills
• Must be fluent in spoken and written English with an ability to communicate in Spanish
• Strong organizational, communication, and problem-solving skills
• Associate’s or bachelor’s degree in marketing, communications, public relations, digital media, or a related field, or an equivalent combination of relevant education and experience.
• At least two years of experience in marketing, communications, social media management, website content management, or related work.