Communications and Advertising Specialist - School of Media Arts and Design

Harrisonburg, VA (On-site)

$40K/yr – $44K/yrMid LevelVolunteer

Posted 3 days ago

Job Summary

Own the SMAD external communications portfolio by coordinating social media, email campaigns, alumni engagement, and website updates, while partnering with CAL and supporting student-focused events and outreach.

  • Lead content creation and publishing across social channels
  • Manage targeted email communications to faculty, alumni, students, and prospects
  • Collaborate on coordinated campaigns with CAL and other offices

Job Description

Responsibilities

  • Coordinate the research, creation and publishing of content across social media to promote and inform targeted audiences about the School of Media Arts and Design
  • Create and manage bulk email communications to specific audiences, including faculty, alumni, current students and prospective students
  • Collaborate with colleagues in the College of Arts and Letters (CAL), CAL departments and other JMU offices on coordinated campaigns and communications
  • Cultivate connections with alumni
  • Research, report and write alumni profiles for the SMAD website
  • Research, report and write news updates about SMAD student, faculty, staff and alumni accomplishments for the SMAD website
  • Assist the associate director with updating and maintaining the SMAD website
  • Coordinate alumni visits, guest lecture opportunities, workshops for students, and other alumni events
  • Oversee production of electronic newsletter
  • Assist with updating SMAD social media with internship and job opportunities for students

Requirements

  • Excellent oral and written communication skills
  • Experience in visual design and/or advertising/marketing
  • Experience in multimedia production
  • Ability to prioritize assignments and meet deadlines
  • Basic knowledge of website content management
  • Proficient with Microsoft Office Suite (including Excel, Outlook, Word, PowerPoint and Teams)
  • Ability to work as part of a team
  • Ability to effectively mentor students

Preferred

  • Experience monitoring and assessing website, social media and campaign analytics
  • Expertise in visual design programs, such as Adobe Creative Cloud software, Canva/Affinity software
  • Proficiency in photography, videography and/or photo and video editing
  • Experience with managing social media, such as Facebook, Instagram and LinkedIn
  • Familiarity with JMU policies, procedures and systems, such as Cascade
  • Familiarity with AP style

Benefits

  • Generous Leave: Enjoy paid vacation, sick leave, parental leave, community service leave, and 19 paid holidays annually.
  • Comprehensive Health Coverage: Access high-quality health insurance options that fit your needs.
  • Retirement Options: Plan for your future with retirement benefits through the Virginia Retirement System.
  • Employee Well-Being: Our Balanced Dukes program promotes wellness and work-life integration through resources, events, and support.
  • Tuition Waiver Program: Advance your education with our tuition waiver program for undergraduate and graduate courses taken at JMU.
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Virginia Workers' Compensation Commission

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Richmond, Virginia, USA
398 employees

Salaries

Posted range

$40K/yr – $44K/yr

Taken straight from the job posting.

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Traffic Signals

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5.8%
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Paid
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Current headcount: ~398
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Communications and Advertising Specialist - School of Media Arts and Design

Virginia Workers' Compensation Commission · Harrisonburg, VA · On-site