Responsibilities

• Develops a marketing strategy and supervises the marketing and strategy team, and manages client accounts within assigned hospital(s).
• Develops elaborate business development plans, creates quarterly and annual strategic plans, and designs/implements processes to support business growth through customer and market definition.
• As a field-based position, builds and maintains inpatient and outpatient referrals and admissions, while complying with state and CMS rules and regulations across multiple levels of care.
• Responsible for all marketing tracking systems, the intake process, payor relationships, and community education.
• Works closely with the assigned hospital(s) management and clinical team to maintain positive and effective working relationships internally and in the community.
• Manages the marketing and strategy team, including recruitment, team development, and retention, and provides leadership, education, training, coaching, and support to exceed objectives within territories.
• Oversees the team’s compliance with Vibra Healthcare’s documentation policy and procedure.
• Facilitates business growth by working with clients and business partners; builds and maintains high-level contacts with current and prospective customers and other partners.
• Drives prospects, identifies new customers and markets, develops approaches to the market, and prepares proposals.
• Utilizes strategic thinking and execution to enable the business to exceed revenue, census, and admissions goals

Requirements

• Bachelor’s Degree or equivalent experience in related field required
• Minimum five (5) years of experience in marketing/leadership in a healthcare environment
• Strong background in client services and relationship management required
• Supervisory/leadership experience required
• Current, valid, and active driver’s license required
• Ability to travel using publicly available air and ground transportation

Preferred

• Master’s Degree preferred
• Ability to effectively manage a team
• Ability to compute statistics, analyze referral trends, and develop budget/marketing plans
• Ability to establish and maintain positive working relationships
• Exhibits a sense of urgency for goal achievement and ability to redirect marketing efforts to meet such goals
• Results-focused, innovative and creative problem-solver with the ability to engage commitment from others
• Ability to communicate effectively (written and verbally); influences and stimulates others to action with directive leadership skills
• Ability to project a professional image
• Knowledge of regulatory standards and compliance requirements
• Strong organizational, prioritizing and analytical skills

Benefits

• Medical PPO high and low deductible plans / HSA options as well as HMO options in some markets
• FREE prescription plans
• Dental and Vision coverage
• Life insurance
• Disability Benefits
• Employee Assistance Plan
• Flex Spending plans, 401K matching
• Additional Critical Illness, Accident, and Hospital plans
• Company discounts for mobile phone service, electronics, cell phones, clothing, etc
• Pet Insurance