Responsibilities

• Develop and lead an integrated marketing and communications strategy aligned with Family Promise's mission, enterprise priorities, and growth goals.
• Steward Family Promise's brand, positioning, narrative, messaging, and reputation, ensuring a clear and consistent national voice across the organization and Affiliate network.
• Translate organizational priorities into focused annual plans, budgets, baselines, performance measures, and clear sequencing of investments.
• Serve as a strategic adviser to the CEO, senior leadership team, and Board on brand, reputation, audience engagement, communications, and marketing opportunities and risks.
• Position Family Promise and its leaders as authoritative national voices on family homelessness and proven, community-based solutions.
• Lead an integrated content, storytelling, media relations, and executive communications strategy informed by research, data, Affiliate expertise, and lived experience.
• Build a repeatable editorial and storytelling infrastructure that surfaces strong stories and insights from across the network and extends their reach through national channels.
• Ensure communications are credible, compelling, inclusive, trauma-informed, and grounded in the dignity and agency of families.
• Lead the marketing strategy for Family Promise's digital ecosystem, including the national website and its evolving relationship to Affiliate digital experiences.
• Establish priority audiences, channel roles, user journeys, and integrated approaches across web, email, social, search, paid media, and emerging channels.

Requirements

• 15+ years of progressive leadership experience in marketing, communications, public relations, brand, or related disciplines, including significant senior leadership responsibility.
• Demonstrated success building or transforming an integrated marketing and communications function, team, or operating model in a complex nonprofit, mission-driven, corporate, agency, association, or multi-stakeholder environment.
• Deep expertise across brand strategy, positioning, messaging, content, public/media relations, executive communications, digital marketing, audience strategy, analytics, and performance measurement.
• A proven ability to lead through influence, manage teams and external partners, advise senior executives and Boards, and translate complex issues into clear, compelling communications.

Benefits

• Remote position with travel as needed (estimated at 30%) to support national leadership responsibilities.
• Work schedule primarily aligned with the Eastern Time zone.
• Comprehensive benefits package including medical, dental, vision, 403(b) with match, disability, and life insurance.
• Generous paid time off, holidays, and floating holidays.