Lead the company’s global brand direction and creative execution as a senior executive responsible for premium aesthetics and brand consistency.

• Own brand system, visuals, and cross-functional collaboration across marketing, product, and design.
• Must-have: Proven leadership of creative teams with a portfolio of successful luxury-brand work.
• Standout: Deep experience in brand systems, visual identity, and cross-cultural campaigns.

Responsibilities

• Define the company's overall creative and visual development direction.
• Establish the brand tone (e.g., high-end, youthful, minimalist).
• Develop a unified system for brand expression.
• Oversee brand visuals (Logo, packaging, advertising, store image, etc.).
• Ensure stylistic consistency across all external-facing content.
• Enhance brand recognition and elevate its premium aesthetic.
• Provide creative direction for advertising, promotional content, and visual design.
• Review key creative projects (advertisements, campaigns, promotional videos, etc.).
• Elevate creative quality and maximize communication effectiveness.
• Collaborate with product and design teams.

Requirements

• [Number] years of experience in creative, design, or brand-related fields.
• Experience in team management.
• A portfolio featuring successful brand or project case studies.
• Strong creative and aesthetic sensibilities.
• Proficiency in brand building.
• Strategic thinking and execution capabilities.
• Excellent communication and leadership skills.

Preferred

• Experience in the luxury goods, jewelry, or fashion industries.
• Background working with international brands.
• Experience in cross-cultural creative work.