Channel Marketing Director, Strategic Accounts

Parsippany, NJ (Hybrid)

$168K/yr – $210K/yrDirector/ExecutiveFull time

Posted 1 day ago

Job Summary

Own the Strategic Customers agenda by shaping the strategy, leading annual planning, and driving cross-functional alignment and execution across marketing, sales and finance.

Lead development of the Strategic Accounts strategy and annual planning across multiple markets.
Drive cross-functional alignment and executive communication for key customer initiatives.
Translate data into actionable insights and clear action plans to close gaps and seize opportunities.

Job Description

Responsibilities

Serve as a strategic thought partner to the VP of Strategic Customers and Strategic Customers Leadership Team, helping identify priorities, business opportunities, risks and required actions.
Lead development and evolution of the Strategic Accounts strategy and annual planning process across Target, Drug, Value, Specialty and Special Markets.
Connect enterprise, brand and Sales priorities to clear channel and customer strategies.
Partner with Channel Directors to identify growth opportunities across assortment, distribution, innovation, pricing, promotion, merchandising and seasonal.
Establish and lead consistent business routines across Strategic Customers, including business reviews, pacing, forecasting, trade management and priority tracking.
Analyze business performance, identify key drivers and gaps, and translate insights into clear recommendations and action plans.
Lead preparation for key senior leadership, customer and cross-functional meetings, including monthly business reviews, strategic presentations and customer planning sessions.
Simplify complex information into clear, concise and decision oriented executive communication.
Serve as a key integrator across Marketing, Trade Marketing, Category Management, Finance, Revenue Growth Management, Shopper/Omnichannel, Supply Chain and other commercial functions.
Help align cross-functional resources against the highest priority Strategic Customer opportunities and remove barriers to execution.

Requirements

Bachelor’s degree required; MBA or advanced degree a plus.
Significant experience in CPG Sales, Channel Marketing, Trade Marketing, Commercial Strategy, Category Management or a related commercial function.
Direct sales or account management experience with regional, national or strategic retailers; experience across multiple retail channels preferred.
Strong commercial and financial acumen, including forecasting, trade management and business performance management.
Fluency in syndicated, customer and internal data, with the ability to quickly translate data into insights and recommendations.
Strong analytical, critical thinking, planning and organizational skills.
Demonstrated ability to manage multiple priorities and projects in a fast moving environment
Strong relationship building skills with the ability to influence across functions and levels
High degree of ownership, initiative, curiosity and strong business judgment.
Confidence to challenge constructively and provide an independent point of view.

Preferred

MBA or advanced degree a plus.

Benefits

Careers with caring built in - discover our benefits here .
In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.

Ferrero

Founded in 1946 by Pietro and Giovanni Ferrero, the Ferrero Group is a family-owned business in its third generation. It has been built by talented people who share a commitment towards continuous improvement to achieve the highest quality and care. This same commitment is put into everything we do for our consumers and characterizes the environment in which we operate.Some of the world’s most iconic confectionery products come from Ferrero, including Nutella®, Tic Tac®, Ferrero Rocher®, and Kinder Surprise®. Sold in more than 170 countries, our products are part of the collective memory and traditions of consumers all around the world; loved by generations.In 2015, we entered a new era of acquisitions. Since then, we have acquired several brands and businesses, including Fannie May, the confectionary division of Nestlé, and Eat Natural, expanding our footprint and product offering also into the healthy snack segment.The secret to our global success is our 38,767 employees across the world, all dedicated to delivering the care and quality to craft the business, the careers and the brands we are proud of. From the moment you join us, we make sure you can nurture your curiosity and natural abilities. We provide the resources you need to succeed personally and professionally in a diverse work environment that is multicultural, innovative, and highly rewarding.In 2021, Ferrero was the confectionary company with the best reputation in the world, according to RepTrak. This achievement reflects our determination to bring consumers only the very best; an approach which is at the heart of everything we do. Our dedication to quality and excellence, our heritage and our family values, as well as our respect for the environment and the communities in which we work, are all seen in our desire to sustain and celebrate life’s special moments.Be part of it! Visit www.ferrerocareers.com to explore the opportunities Ferrero can offer when you craft your career with us.

Founded in 1946

Niederanven, Luxembourg, LUX

22K employees (2,873 in marketing)

www.ferrerocareers.com