Campaign Operations Lead

USA (Remote)

$132K/yr – $200K/yrSenior LevelFull time

Posted 1 month ago

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Job Summary

Own end-to-end demand operations across SFDC campaigns, lead routing and account matching, with AI-driven automation and dashboards to prove impact.

  • Campaign operations: end-to-end execution, lead routing, scoring, and delivery.
  • MarTech and data: build and maintain dashboards, enable QBRs, and track pipeline impact.
  • System bridge: translate business needs into Salesforce and Eloqua configurations and tool integrations.

Job Description

  • Oversee the team responsible for end-to-end campaign execution, including outbound emails, global landing pages, lead upload, lead scoring, and lead delivery.
  • Provide strategic operational support and planning to support the Global Demand organization’s most critical business goals and objectives.
  • Partner with IT to maintain key Marketing-related processes in our CRM, Salesforce (SFDC). You will be specifically responsible for the Campaign object in SFDC as well as inbound lead routing and lead-to-account matching functionality.
  • Support – in coordination with Sales – the Business Development Representative (BDR) teams in the timely, measurable, and impactful follow-up of inbound leads and outbound prospecting motions.
  • Research, test, and implement AI technologies and tools that introduce automation and scale to critical Marketing workflows
  • Participate in MarTech system and tool evaluations, contribute to related security/privacy reviews, and support integration of new tools with core Marketing systems (e.g. Eloqua).
  • Develop critical metrics dashboards to measure performance against Marketing-sourced pipeline and revenue KPIs as well as associated lead and campaign performance tracking reports. You will also contribute to quarterly business reviews (QBRs), event performance reporting, and ad-hoc metrics requests from Global Demand and Marketing leadership.
  • Serve as a bridge between business requirements and technical system and process implementation.
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Omnissa

Omnissa is the digital work platform leader, trusted by thousands of organizations worldwide as the former VMware End-User Computing business. We make digital work, work – for businesses and their people. No painful IT processes or productivity trade-offs. Instead, a seamlessly delivered digital employee experience that simplifies work. Our comprehensive digital work platform enables IT teams to provide secure, personalized experiences for every employee, on any device. Omnissa unifies, automates, and efficiently scales the digital workspace. By empowering employees to do their best work, anywhere, we help workforces everywhere unlock exponential business value.All is made possible with the OmnissaTM Platform, the first AI-driven digital work platform for smart, seamless, and secure work experiences from anywhere. It integrates multiple industry-leading solutions across Unified Endpoint Management, Virtual Desktops and Apps, Digital Employee Experience, and Security and Compliance. By continuously adapting to users’ work styles, Omnissa optimizes user experience, security, IT operations and costs.

Founded in 2024
Mountain View, California, USA
2.5K employees (157 in marketing)