Responsibilities

• Lead on digital marketing strategies across arising music releases and campaigns.
• Interface with clients and internal team to identify and develop strategic narratives, tailored to the artist/campaign.
• Build target lists according to client budget and campaign objectives.
• Maintain a pulse on the landscape/culture of music in digital media and present best practices to staff/management.
• Manage data tracking and report analysis to the management team weekly.
• Manage relationships with Macro Theme/Culture Pages within our network.
• Manage campaign elements from ideation to execution to reporting.
• Prospecting new social channels for music content.
• Write compelling copy to perpetuate narratives developed in tandem with client.
• Analyze past promotions/campaigns and make recommendations based on trends and key learnings.

Requirements

• 1-2+ years of communications, social media and/or digital marketing experience.
• Education: Bachelor's (preferred) or equivalent experience required.
• Proficient in Microsoft Office, Google Docs, Google Sheets, etc.
• Strong communication skills (verbal and written).
• Highly organized, detail-oriented, deadline-driven, and able to prioritize tasks.
• Ability to work effectively in a fast-paced environment.
• Knowledgeable of all major social platforms (Twitch, Mixer, Instagram, Facebook, Twitter, TikTok, Snapchat, YouTube).
• Knowledge of digital marketing KPIs.

Preferred

• Experience in digital marketing or talent relations; Influencer experience is a plus.
• Proficient in creating proposals detailing a complete marketing plan for clients.
• Bachelor's (preferred).