Responsibilities

• Build and Maintain Reporting Infrastructure: Establish the technical "source of truth" for Product Marketing performance. Build, automate, and maintain scalable, standardized reporting models and dashboards that track the end-to-end lifecycle of our product portfolio.
• Cross-Functional Data Integration: Synthesize complex data from three primary organizational pillars to create a holistic view of product and market performance:
• Sales & Marketing Data: Integrate web analytics, digital campaign performance, and Salesforce (CRM) pipeline metrics to understand top-of-funnel engagement, lead velocity, and marketing ROI.
• Finance & ERP Data: Connect marketing efforts to actual bookings, contract data, and revenue metrics housed within our ERP systems.
• Product Telemetry & Usage Data: Incorporate product adoption, utilization, and telemetry data to understand how customers are actively engaging with our solutions post-sale.
• Implement KPI Tracking: Partner with the Marketing Analytics Manager to technically implement and automate the tracking of Key Performance Indicators (KPIs) within BI dashboards.
• Process Optimization and Governance: Identify gaps in current data collection and reporting processes. Work cross-functionally with IT, RevOps, and Data Engineering teams to improve data hygiene, pipeline automation, and accessibility for the PMM org. Ensure data integrity and accuracy in all reporting.

Requirements

• 5+ years of experience in Business Intelligence, Marketing Analytics, Revenue Operations, or a similar analytical role (preferably within the B2B Tech/Enterprise Software space).
• Deep expertise with BI and data visualization platforms (e.g., Tableau, Power BI, Looker).
• Strong SQL skills for data extraction and manipulation.
• Hands-on experience working with CRM systems (Salesforce), Marketing Automation platforms (Marketo, Eloqua), and web analytics tools (Google Analytics, Adobe Analytics).
• Familiarity with ERP data structures and financial contract reporting.
• Experience analyzing product telemetry and user-behavior data.
• Strategic Thinker: Ability to understand the broader go-to-market strategy and translate high-level business questions into technical data requirements.
• Communication Skills: Excellent verbal and written communication skills, with a proven ability to explain complex technical concepts to non-technical stakeholders.
• Education: Typically requires a minimum of 5 years of related experience in addition to a Bachelor's in a technical field of engineering, data sciences or business. Equivalent combination of additional experience can be considered in place of degree listed.

Benefits

• comprehensive benefits package. This may cover Health Insurance, Life Insurance, Retirement or Pension Plans, Paid Time Off (PTO), various Leave options, Performance-Based Incentives, employee stock purchase plan, and/or restricted stocks (RSU’s), with all offerings subject to regional variations and governed by local laws, regulations, and company policies.