Brand Specialist II (Hybrid - Dublin, OH)

Dublin, OH (Hybrid)

$74K/yr – $99K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Drive brand marketing and activation for Wilbur-Ellis, coordinating events, campaigns, and cross-functional launches in agribusiness.

  • Own brand campaigns, events, and vendor coordination across channels.
  • Must-have: 3+ years of brand marketing or marketing communications experience.
  • Standout: Experience collaborating with creative teams, external vendors, and cross-functional partners.

Job Description

Responsibilities

  • Coordinate and manage large events, including the NAS annual meeting and significant annual tradeshow, with marketing support.
  • Support the development of brand positioning, messaging, and narrative aligned with business and growth objectives.
  • Assist with brand strategy execution across campaigns, content, channels, and customer touchpoints while partnering cross-functionally with sales and technology/agronomists.
  • Collaborate with creative marketing team on campaigns, content, and assets.
  • Partner with key publishers, advertiser channels, promotional vendors, and other outside vendors to execute the branding strategy.
  • Manage brand-related projects and timelines, ensuring on time and high-quality delivery.
  • Support product launches and marketing initiatives to ensure brand alignment.
  • Manage internal branded clothing webstore.
  • Support management of marketing brand budget.
  • Monitor brand health metrics (awareness, sentiment, engagement, etc.) and translate findings into action.

Requirements

  • 3+ years of experience in brand marketing, marketing communications, or a related field
  • Strong organizational skills and attention to detail
  • Ability to manage multiple projects in a fast-paced environment
  • Strong understanding of branding principles and marketing channels
  • Excellent written and verbal communication skills
  • Experience working with creative teams and vendors
  • Experience in the agriculture industry is desired
  • Bachelor’s degree in Marketing, Communications, Business, or a related field

Preferred

  • You’re skilled in brand strategy and storytelling
  • You know how to write creative briefs and work with Adobe Suite
  • You’re a strong communicator
  • You love managing multiple projects
  • You enjoy working cross-functionally
  • You have strong organization skills with attention to detail
  • You have a positive and energetic attitude with a desire to help internal and external customers
Wilbur-Ellis logo

Wilbur-Ellis

Family owned since 1921, Wilbur-Ellis is a leading international marketer and distributor of agricultural products, specialty chemicals, and ingredients. Since the beginning, Wilbur-Ellis has prided itself on looking forward. This relentless vision helped us grow into a multibillion-dollar business with employees and partners all over the world. It’s this tradition of always staying ahead that will carry us into the future.Our 2,400 employees across North America are united by our shared values and driven by our passion for innovation. We know Wilbur-Ellis thrives when our employees do, which is why many have been with us for decades and others join to build their careers with us.At Wilbur-Ellis, our purpose is to provide the essentials for the world to thrive. To achieve this, we believe diversity and inclusion are an integral part of who we are as a company, now and into the future. We know that a diverse workforce leads to better insights, better decisions, and better products and services. Our Portfolio:- Agribusiness: Our approach to crop protection, nutrition and seed development combines years of expertise and service with the latest technology wherever you are, whatever your needs.- Nachurs: Built on quality, integrity and innovation, NAS is a 70-year-old specialty chemical business that pioneered the low salt liquid starter fertilizer industry by introducing the first true solution liquid NPK fertilizer.- Cavallo Ventures: We fund and champion progressive technology and daring entrepreneurs that support our three business divisions and beyond.Learn more and explore a world of opportunity.

Founded in 1921
Denver, Colorado, USA
1.8K employees (80 in marketing)