Brand Production & Rollout Lead

Brand Production & Rollout Lead

Lava Island | Full-Time | Salary Range: $65K to $70KReports to: Senior Creative Director

About Lava Island

Lava Island is an indoor play destination designed for families to connect, celebrate, and create unforgettable memories. We combine high-energy fun with a clean, elevated environment.

As we grow, we are focused on building consistent, high-quality systems and experiences across every park—and this role is critical in making that happen.

Position Overview

The Brand Production & Rollout Lead is a hybrid role that sits at the intersection of creative production, operational systems, and execution across parks.

This role is responsible for turning ideas, designs, and standards into usable, in-park materials, team resources and customer-facing assets—ensuring materials are created, organized, produced, distributed, and properly implemented across every location.

You will not just design or manage—you will build, organize, and execute. From signage and guest-facing materials to SOP rollout tools and operational system resources, you ensure everything is clear, current, and consistently executed across all parks.

This is a hands-on role for someone who enjoys wearing multiple hats—thinking like a designer, organizing like an operator, and executing like a project leader.

What You’ll Own

Creative Production (Design + Output)

• Create and refine high-quality visual materials (signage, menus, guides, internal tools)
• Ensure all assets are brand-aligned, visually consistent, and production-ready
• Prepare files for print, installation, and multi-location scalability
• Collaborate with internal design resources for larger creative projects
• Maintain a high standard for clean, elevated, and consistent brand execution

Operations (Systems + Structure)

• Build and maintain organized systems for all brand and operational materials
• Manage version control and ensure only current materials are in use across all parks
• Organize documentation and assets using Microsoft Teams and shared systems
• Standardize materials so they are easy to access, understand, and use

Execution (Rollout + Implementation)

• Lead the production, ordering, and distribution of materials across all locations
• Coordinate installation of signage and materials in parks
• Travel to locations as needed to support rollouts, audits, and new openings
• Coordinate with new park opening teams to verify that all materials are correct, current, and properly installed
• Coordinate with onsite leadership teams to track completion, distribution, and implementation across parks

Vendor & Production Management

• Coordinate with vendors for printing, fabrication, and installation
• Manage timelines, orders, and quality control
• Ensure all deliverables are accurate, on-brand, and delivered on time

What This Role Really Is

• A builder who turns plans into clear and usable resources
• A bridge between design, operations, and in-park execution
• A system organizer who creates clarity and consistency
• A coordinator who ensures nothing falls through the cracks

Travel Requirements

• Travel to park locations as needed for rollouts, audits, installations, and new openings

Success Metrics

Success in this role is measured by:

• Consistency of brand standards across all parks
• Accuracy and completeness of in-park materials
• Speed and effectiveness of rollout execution
• Organization and clarity of internal systems and resources
• Reduction of outdated or inconsistent materials in circulation
• Strong support and alignment with park teams

Qualifications

• 3–6+ years in production design, creative operations, or multi-location execution roles
• Strong design sensibility with hands-on production experience
• Highly organized with strong systems-thinking ability
• Experience managing multiple projects and deadlines simultaneously
• Comfortable working across creative, operational, and execution-focused responsibilities
• Experience with design tools (Canva, Adobe, or similar)
• Experience coordinating vendors and production workflows
• Strong attention to detail and commitment to quality
• Willingness to travel as needed

What We’re Looking For

• Someone who loves turning ideas into finished outputs
• A highly organized operator who brings structure and follow-through
• A production-minded designer who understands how things get made and installed
• A team player who supports park teams and drives consistency across locations
• Someone who takes pride in clean, polished, high-quality execution