Brand and Media Coordinator

Responsibilities

• Assist in the development and execution of brand strategies and campaigns that align with the company’s goals and target audience.
• Design and create marketing and promotional materials for both internal and external sources.
• Maintain brand consistency across all platforms, ensuring adherence to brand guidelines in all materials, including digital content, advertisements, and internal communications.
• Monitor brand performance by tracking metrics and compiling reports to assess campaign effectiveness and brand awareness.
• Proofread and edit content to ensure it meets branding and quality standards.
• Plan, schedule, and post content across social media platforms (Facebook, Instagram, Linkedin, X, Tik Tok, etc.).
• Monitor trends on social media and propose new content ideas to enhance engagement and brand presence.
• Engage with online communities by responding to comments, inquiries, and mentions to build brand loyalty and maintain positive interactions.
• Monitor and maintain company’s website and Google my business.
• Identify and attend events that align with the vision of the company.

Requirements

• Strong written and verbal communications skills with a keen eye for detail.
• Ability to build and maintain positive working relationships.
• Knowledge of social medical platforms and digital marketing strategies.
• Proficiency in Microsoft Office Suite.
• Proficiency in graphic design tools (e.g. Canva, Adobe Creative Suite).