Brand Marketing Specialist

Orlando, FL (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the brand story and social rhythm for Net Conversion, turning research into engaging thought leadership while coordinating media relations, partnerships, and speaking opportunities.

  • Brand & Content Ownership: Own brand communications, social channels, newsletter, website management, and core content assets.
  • Partnerships & Media: Build active media relationships, partner engagement, and leadership speaking opportunities.
  • Culture & Events: Lead culture initiatives and plan internal and external events with vendor coordination.

Job Description

Responsibilities

  • Brand Communications & Social Media
  • Day-to-day management of all Net Conversion social media channels - Instagram, Meta, LinkedIn, and others as needed
  • Own Net Conversion’s monthly newsletter and netconversion.com website management
  • Work with Analytics to refresh and maintain social and website analytics dashboard and manage those respective efforts to maximize performance
  • Plan and execute a content calendar to ensure brand-consistent messaging
  • Content, creative design, and development
  • Create and deliver case studies, white papers, executive bios, press releases, and media relations content
  • Identify speaking opportunities for the Net Conversion leadership team
  • Proactively drive social relationships and partnerships with media partners, partners, and prospective partners that can create engagement opportunities
  • Culture & Philanthropy Event Planning

Requirements

  • CANDIDATE SHOULD HAVE:
  • Experience with creative writing with the ability to turn research into engaging narrative stories and thought leadership content
  • Highly organized, self-motivated, and able to multitask
  • Strong interpersonal and communication skills
  • A critical eye for detail, design layout, and aesthetics to ensure high-quality content production
  • Leadership skills and problem-solving skills
  • Ability to meet deadlines
  • Ability to work well independently as well as in a team
  • Education & Experience
  • 1-2 years relevant experience
  • Bachelor’s degree in Marketing, Economics, Public Relations, Communications, Business Administration, or a relevant field preferred
  • Physical Requirements
  • Periods sitting at a desk and monitoring computer (we have ergonomic sit stand desks).

    Benefits

    • What does Net Conversion have to offer?! Competitive Salary
    • Paid medical at the base tier for the employee only
    • All the standard medical, dental, vision options
    • Unlimited PTO
    • 60% STD at no cost to the employee
    • 7 weeks of Paid Parental leave after 1 year of service
    • Supplemental product options such as critical illness, cancer, hospital, life, and more
    • 4% 401k Match
    • Hybrid work from schedule for those employees in our offices
    • Wellness Initiatives
    Net Conversion logo

    Net Conversion

    We are passionate performance media pioneers. Our analytics-driven agency thrives on disruptive thinking to drive impact, not optics. Fueled by cutting-edge insights, we connect your brand with what your customers truly desire. Through our MarTech platform, Conversionomics, we build holistic datasets to hold paid media accountable. The result? Real-time peak performance & enduring business transformation.We bring a team of dedicated, sharp minds & a 360-degree business perspective. As former clients ourselves, we understand the challenges of working with large agencies. We've taken the best offerings from the massive holding companies & slimmed it down to what matters most without all the corporate fluff & red tape. We’re all about agility, innovation, a personal touch, & business impact. Our Model-Centric, Omni-Channel, Results-Based, Experiment-Driven (MORE) methodology has built long-term partnerships based on human-first intelligence, innovation, & transformative business impact. We manage over +$300M in media annually & measure billions of dollars in impact for distinguished partners across various industries, including travel, healthcare, entertainment, grocery and restaurants, destination marketing, & more. Our clients include AdventHealth, Universal Destination & Experiences, Nassau & Paradise Island Promotion Board, 1/ST Bet, Portillo’s, Pebble Beach Resorts, NBA Orlando Magic, & others.We take pride in our distinctive company culture. Beyond being industry leaders, our team consists of individuals who are talented & driven to achieve MORE. Our focus on fostering a creative & lighthearted office atmosphere has earned us the distinction of being recognized as the Best Place to Work more than 10+ times since 2014. We have been awarded 43+ Adrian Awards, including a Platinum Adrian for Digital Marketing Excellence from the Hospitality Sales & Marketing Association International.Let us develop & implement a winning marketing & analytics strategy for you!

    Founded in 2007
    Orlando, Florida, USA
    103 employees (55 in marketing)

    Traffic Signals

    Monthly Visitors
    1.9K
    Traffic Source Mix
    Search
    49.2%
    Direct
    30.1%
    Referral
    6.2%
    Social
    13%
    Paid
    1.3%

    Headcount Trend

    Current headcount: ~106

    Marketing Team

    Marketing Team Size
    55 (53% of company)

    Recent News