Brand Marketing Manager

New York City, NY (Hybrid)

$115K/yr – $135K/yrMid Level5+ years expFull time

Posted 4 days ago

Job Summary

Own brand-building and creative strategy, leading campaigns, partnerships, and PR moments while growing a community and expanding the brand across channels.

  • Own brand positioning and creative voice.
  • Lead campaigns, partnerships, and cross-channel execution.
  • Drive community growth and real-world experiences.

Job Description

Responsibilities

  • Build the Brand – Help define Jukebox’s positioning, voice, creative world, and place in culture, with a strong point of view on what will make the brand distinctive and worth caring about.
  • Create Ideas People Talk About – Develop campaigns, launches, partnerships, PR moments, and unexpected ideas that earn attention and build long-term brand love.
  • Grow Community & Culture – Shape organic social and creator strategy, finding the people, conversations, trends, and opportunities that can turn consumers into a community.
  • Bring Jukebox Everywhere – Translate the brand across DTC, retail, paid, PR, and new channels—making sure Jukebox feels unmistakably Jukebox wherever it shows up.
  • Make It Happen – Take ideas from a brainstorm to something consumers actually experience, navigating budgets, timelines, partners, and cross-functional teams along the way.
  • Find What’s Next – Stay curious about the market, culture, consumers, and emerging brands. Identify whitespace, challenge assumptions, and help determine where Jukebox should go next.

Requirements

  • 5+ years of relevant experience, with flexibility on level for an exceptional person.
  • Genuinely obsessed with brands—the person who notices a great campaign, new creator, emerging brand, or cultural shift before someone sends it in the group chat.
  • Digital and social instincts are second nature. You understand how brands are built today across creators, communities, content, earned attention, and real-world experiences—not just traditional marketing channels.
  • A creator as much as an operator. You generate ideas, have strong taste, and can turn a blank page into something people want to engage with.
  • A builder at heart who thrives when the answer isn’t obvious, jumps into unfamiliar problems, and would rather create the playbook than follow one.
  • Commercially minded enough to know that great brand building ultimately needs to grow the business—and comfortable making choices around budgets, priorities, and impact.
  • High agency and low ego. Comfortable challenging the thinking in the room, changing your own mind when someone has a better idea, and doing what it takes to move the work forward.
  • Excited by the chance to have real ownership and outsized impact on a brand still early enough to shape.

Benefits

  • Benefits include medical, dental, vision, 401k with Squatch match, and PTO. We also have great perks like healthy snacks, frequent company events, and of course, free products!
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Dr. Squatch

3.0 Glassdoor

Dr. Squatch is raising the bar on personal care with our handmade bar soaps and high-quality natural products. We're hiring - join our team in Southern California!See the video with over 100 Million Views!http://drsquatch.com

Founded in 2013
Marina del Rey, California, USA
391 employees (73 in marketing)
36% recommend to a friend
20% CEO approval

Salaries

Posted range

$115K/yr – $135K/yr

Taken straight from the job posting.

See all Dr. Squatch salaries

Funding

Last Raise
Seed, 7 years ago

Funding History

  • Apr 2019
    Seed

Traffic Signals

Monthly Visitors
3.3M
Monthly Google Ads Budget
$66.6K
Traffic Source Mix
Search
41.3%
Direct
48.9%
Referral
4%
Social
4%
Paid
1.6%

Headcount Trend

Current headcount: ~392

Recent News

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Brand Marketing Manager

Dr. Squatch · New York City, NY · Hybrid