Responsibilities

• Execute comprehensive go-to-market strategies for our cross-company learning narrative, translating audience segmentation and market research into actionable campaign plans.
• Craft differentiated, user-centric positioning and messaging that highlights the value of our learning ecosystem and our commitment to responsible AI development.
• Support partner teams in launching targeted launch and amplification campaigns across priority educator, student, institution, and influencer audiences.
• Produce and manage end-to-end marketing assets across key surfaces, including executive talking points, video content, websites, blog posts, and social channels.
• Partner closely with regional marketing teams to distribute guidance, templates, and creative assets for local adaptation.

Requirements

• Bachelor's degree or equivalent practical experience
• 4 years of experience in product/brand marketing or brand management.
• Experience managing cross-functional or cross-team projects.
• Experience in the education and learning sector.

Preferred

• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Ability to self-initiate and comfortable with ambiguity and can self-direct their projects in an unstructured environment.
• Ability to work in an ambiguous and changing environment with an entrepreneurial approach.
• Excellent problem solving skills with an ability to seamlessly go from strategy to ideation to execution; and work collaboratively across highly matrixed teams in a global organization and across all of Google.