Responsibilities

• Brand & Identity System: Help expand and maintain the BranchLab visual identity across marketing, sales, digital, and client-facing materials.
• Brand & Identity System: Support the development of scalable brand guidelines, including typography, color, imagery, iconography, layout, motion, and visual storytelling principles.
• Brand & Identity System: Create design systems and reusable assets that allow the company to move faster while maintaining consistency and quality.
• Brand & Identity System: Ensure all materials feel polished, thoughtful, differentiated, and aligned with BranchLab’s brand standards.
• Brand & Identity System: Bring fresh creative ideas and visual concepts that help set BranchLab apart in the market.
• Marketing Design: Design marketing assets across campaigns, social media, events, digital channels, and internal initiatives.
• Marketing Design: Partner with the VP of Marketing to support ongoing marketing priorities, campaign needs, and growth initiatives.
• Marketing Design: Create display ads, campaign graphics, website visuals, landing page assets, event materials, and other marketing deliverables.
• Marketing Design: Translate marketing strategy into clear, compelling, and visually engaging creative.
• Marketing Design: Develop materials that support demand generation, brand awareness, pipeline, and revenue growth.

Requirements

• 3-6+ years of experience in brand design, marketing design, graphic design, multimedia design, or a related creative role.
• Strong portfolio demonstrating excellent visual design, layout, typography, branding, presentation design, and visual storytelling.
• Experience designing for B2B, SaaS, healthcare, pharma, analytics, enterprise software, or another complex industry is a plus.
• High proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, After Effects, Premiere, and Acrobat.
• Strong proficiency designing in Microsoft PowerPoint; experience creating executive-ready and sales-ready presentations is essential.
• Experience creating sales decks, pitch materials, one-pagers, campaign assets, social graphics, event materials, digital marketing assets, and swag.
• Motion graphics and minor video editing experience preferred.
• Familiarity with AI creative tools and a strong interest in using AI to improve creative workflows, experimentation, and output quality.
• Strong understanding of visual storytelling and how design can clarify complex ideas and make a brand more memorable.
• Ability to work quickly, explore multiple directions, and iterate based on feedback.
• Excellent organizational skills and ability to manage multiple deliverables in a fast-paced startup environment.
• Strong communication and collaboration skills; comfortable working with marketing, sales, product, and senior leadership.
• Detail-oriented, proactive, curious, and comfortable touching a wide range of creative materials, including website visuals, sales collateral, marketing campaigns, presentations, swag, motion, and client-facing assets.

Preferred

• Motion graphics and minor video editing experience preferred
• Experience designing for B2B, SaaS, healthcare, pharma, analytics, enterprise software, or another complex industry is a plus

Benefits

• Competitive Salary & Comprehensive Benefits
• Equity Opportunities – Grow with the company