Brand Manager

Responsibilities

• Develop and execute brand equity strategies, ensuring alignment with brand vision, positioning, and creative direction.
• Lead integrated communication planning across media channels partnering with agencies and internal teams to deliver cohesive consumer experiences.
• Oversee creative development and packaging design to maintain and evolve brand identity across touchpoints.
• Conduct and apply consumer and market research to refine brand positioning and inform campaign strategies.
• Design and implement media-to-cart programs that connect upper-funnel brand building with lower-funnel conversion across digital and physical retail.
• Manage omnichannel execution, campaign analytics, and budget allocation to optimize performance and drive measurable outcomes.
• Define and prioritize portfolio strategies including segmentation, pricing tiers, innovation roadmaps, and sustainability integration.
• Lead claims strategy development, ensuring regulatory compliance and alignment with brand positioning and product messaging.
• Drive portfolio optimization through performance monitoring, assortment planning, and collaboration with Category Management.
• Align demand forecasts with marketing and sales strategies for accurate planning.

Requirements

• Bachelor’s degree in marketing, Business Administration, or a related field with 5+ years of relevant experience
• Qualified candidates must be legally authorized to work in the United States without current or future sponsorship

Preferred

• Advanced degree preferred.
• 5–7 years in portfolio management, brand strategy, or related marketing roles.
• Project Leadership & Growth Orientation: Proven ability to lead strategic brand marketing initiatives and cross-functional teams, with a strong focus on driving growth and innovation within portfolio and S&OP functions.
• Strategic Analytics: Expertise in leveraging consumer, market, and operational data to generate actionable insights; skilled in advanced analytics, key performance indicator development, and performance optimization.
• Business & Financial Acumen: Strong understanding of business fundamentals, including profit & loss management, demand planning, and resource allocation to maximize return on investment.
• Results Orientation: Demonstrated ability to deliver measurable outcomes with urgency and accountability, balancing strategic leadership and hands-on execution.
• Adaptability: High sense of urgency and ability to thrive in dynamic, ambiguous environments

Benefits

• SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more.
• The Company's Total Rewards package is at or above industry levels. The expected base salary range for this position is between 140,640.00 USD - 184,590.00 USD. Job related skills, experience, education, and location will be considered in setting actual starting base salary. In addition to your base salary and depending on job level, eligibility, and performance, a total package may include profit sharing, a short-term incentive and/or long-term incentives. As a family company, benefits are a key piece of our Total Rewards package as well and we’re proud to provide a comprehensive, competitive, and differentiated benefits program that our people and their families value.