Brand Manager

London, UK

Salary Not AvailableMid LevelPermanent

Posted 2 months ago

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Job Summary

Own end-to-end hospitality brand campaigns across UK&I, coordinating across creative, CRM, trading and insight to drive loyalty, partnerships and in‑restaurant activation.

  • Campaign ownership: lead multi‑channel brand campaigns from brief to post‑campaign analysis with cross‑functional partners.
  • Partnerships and loyalty: shape strategic partnerships and end‑to‑end loyalty programs to lift frequency and spend.
  • In‑restaurant activation: bring campaigns to life at POS and touchpoints, ensuring consistent across-channel presence.

Job Description

Responsibilities

  • You’ll create standout, through‑the‑line campaigns that keep PizzaExpress front of mind across the UK & Ireland – building brand fame, relevance and results.
  • Own and co‑manage our brand calendar, shaping campaign planning, creative wrappers, content and post‑campaign analysis
  • Lead frequency‑driving national campaigns across dine‑in
  • Develop ATL promotional campaigns, from brief to creative to media planning
  • Build campaign toolkits that land brilliantly across the business
  • Lead end‑to‑end loyalty campaigns, working closely with CRM, Trading and Insight teams to deliver personalised, behaviour‑driving comms
  • Develop and deliver strategic partnerships (think Tesco, Avios, Blue Light Card, Ello Group) alongside our Trading team
  • Bring campaigns to life in restaurant through POS and internal touchpoints – A‑boards, table talkers, windows and more
  • Work hand in hand with Performance Marketing, CRM, PR and Social to make sure every campaign shows up strong across all channels
  • Brief and shape photoshoots and creative assets, working closely with our Creative & Content Studio on art direction
  • Lead and develop our Marketing Executive, supporting local restaurant marketing, new openings and refurbs

Requirements

  • Similar role experience, ideally in a fast‑paced retail or hospitality environment
  • A genuine love for creativity and a strong understanding of the creative process
  • Experience leading integrated, multi‑channel campaigns end to end
  • A strong cultural compass – you know what’s relevant, bold and distinctive
  • Commercial confidence and a sharp, critical mindset
  • Brilliant organisation skills and the ability to juggle multiple priorities
  • An open, honest communication style – confident, thoughtful and collaborative
  • A true team‑player mentality who loves working cross‑functionally
Pizza Express logo

Pizza Express

Dal FERRY Ristorante pizzeria by PIZZA EXPRESS dal1992 nasce a Perugia nel 1992 ed è la prima pizzeria nella citta' ad effettuare la consegna a domicilio con cassonetti termoriscaldati, tutt'ora caratteristica peculiare dell'attivita'. Grazie a tale sistema le pizze arrivano caldissime a casa tua .Fin dall'inizio abbiamo puntato sulla qualita' e quantita' degli ingredienti di provenienza italiana e locale. Non e' necessario effettuare un "ordine minimo": puoi chiamare da casa Tua e ordinare anche solo una pizza, un primo o secondo piatto, un panino, un cheeseburger, una torta al testo, un toast, un tramezzino, una bruschetta, un fritto, un'insalata ricca, un dolce o una bevanda. E' sempre valida la promozione, ideata da Noi, oramai da piu' di 20 anni, per la quale per OGNI 5 PIZZE, si aggiungerà 1 MARGHERITA IN OMAGGIO. Le pizze sono rigorosamente cotte su Forno a Legna e da oggi puoi gustarle nella nostra nuova sede in via sicilia, all'interno di un'accogliente Sala Tavoli climatizzata con TV e musica. A pranzo puoi gustare anche i nostri primi e secondi piatti. Il trasporto e' di 2 euro nella citta' e periferia, ai quali si aggiunge un supplemento chilometrico per ordinazioni provenienti da zone fuori Perugia, garantendo, comunque, qualita' di servizio e pizze caldissime grazie al nostro metodo di trasporto.

Founded in 1992
Perugia, Umbria, ITA
1.2K employees