Brand Launch & Preschool Expansion Intern
New York, USA (On-site)
Posted 14 hrs ago
Job Summary
Own the creation and launch of a new preschool brand, including identity, website, and district outreach, while coordinating multi-channel marketing and partner development across New York State.
- Lead brand development, website build, and communications planning
- Coordinate district outreach and program expansion efforts
- Collaborate with leadership to measure and refine rollout outcomes
Job Description
Responsibilities
- Help develop a new name, logo, messaging, and visual identity for our preschool programs, emphasizing kindergarten readiness.
- Build a dedicated preschool website using Wix.
- Develop a communications plan to introduce the new brand to school districts, families, and community stakeholders.
- Create marketing materials, presentations, brochures, and digital content.
- Research competing preschool brands and identify opportunities for differentiation.
- Help coordinate the launch of the new brand.
- Support outreach to school districts in Dutchess, Monroe, and Broome counties to explore launching 3-K programs in conjunction with New York State's childcare expansion pilot initiative.
- Research potential school district partners and identify opportunities to establish preschool classrooms within existing school buildings.
- Develop outreach emails, presentations, and informational materials for school district administrators.
- Coordinate communications and follow-ups with prospective district partners.
Requirements
- Current college student, graduate student, or recent graduate preferred.
- Coursework or experience in marketing, branding, communications, business development, or a related field.
- Strong writing, communication, creative thinking, and organizational skills.
- Familiarity with Wix, Canva, and digital marketing tools.
- Comfortable conducting research and communicating professionally with school district administrators.
- Ability to work independently and manage multiple projects.
- Interest in early childhood education is a plus.
Benefits
- Hands-on experience developing and launching a new preschool brand.
- Opportunity to participate in expanding early childhood education programs across New York State.
- Direct exposure to senior leadership at a rapidly growing organization.
- Flexible part-time schedule.
- Meaningful responsibility for projects with measurable outcomes.
HEALTHY KIDS PROGRAMS
Healthy Kids is not just another childcare provider. We are one of the fastest-growing providers of Early Learning, Before and After School, and Summer Camp Programs with over 150 locations in 13 states.... and growing. We are a certified benefit corporation on a mission to reinvent accessible and affordable childcare.Our programs transcend individual families, as we create a positive and lasting impact on children, families, dedicated staff, and the broader community. Through innovative programs and collaborative partnerships, our mission is to build a place where every child thrives, families flourish, our dedicated staff find inspiration, and the wider community experiences lasting benefits.
Salaries
Posted range
$18/hr – $21/hr
Taken straight from the job posting.
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