Responsibilities

• Brand Management & Consistency - Support the execution and consistency of Lucky Goat Coffee brand standards across corporate cafés, franchise locations, wholesale, e-commerce, and marketing channels.
• Brand Asset Coordination - Coordinate brand asset organization, including logos, templates, photography, graphics, and other approved creative resources.
• Brand Materials Review - Assist with reviewing brand materials for accuracy, consistency, and alignment with established brand standards.
• Brand Experience Coordination - Serve as the primary advocate for the customer by representing guest feedback, identifying opportunities for improvement, and championing initiatives that enhance the overall Lucky Goat Coffee experience.
• Brand Standards Development - Develop and maintain brand standards for customer-facing communications across email, phone, social media, review platforms, and digital channels.
• Philanthropy Coordination - Coordinate Lucky Goat Coffee’s philanthropy initiatives through the Lucky Goat Coffee Gives Back program.
• Retail & Merchandise Support - Support the Brand Merchandise Associate in the development, coordination, and execution of retail merchandise and seasonal product capsules for corporate cafés, franchise locations, and special initiatives.
• Vendor & Inventory Management - Oversee product research, vendor communication, samples, pricing, and product information; support inventory tracking, product availability, and merchandise ordering processes as assigned.
• Café & Brand Experience - Assist with the execution of brand standards and visual merchandising across corporate and franchise cafés; support café branding projects, including signage, murals, furniture, décor, and other customer-facing brand elements; assist with pre-open brand preparation, ensuring required signage, merchandise, and branded materials are organized and delivered on time.
• Administrative & Operational - Maintain brand calendars, project trackers, vendor information, and brand documentation; coordinate vendor communications, quotes, samples, invoices, and purchase orders; support Branding Department financial operations, including expense reporting, invoice processing, budget tracking, and other administrative needs to ensure accuracy and fiscal responsibility.

Requirements

• 1–2+ years of brand coordination, marketing, creative project coordination, retail merchandising, or related experience
• Experience coordinating creative projects, managing assets, and working with internal teams and vendors

Preferred

• Bachelor’s degree in Marketing, Communications, Graphic Design, Branding, Business, or related field preferred
• Familiarity with design tools such as Canva and Adobe Creative Suite
• Familiarity with retail merchandising, branded merchandise, or e-commerce platforms

Benefits

• PTO
• Benefits package
• Employee Discount
• 401K along with company match