Brand and Content Marketing Manager, North America

Culver City, CA (On-site)

$79K/yr – $152K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

Job Summary

Own the end-to-end execution of Audible's audio marketing campaigns in North America, shaping briefs, coordinating cross-functional teams, and optimizing performance across multi-channel podcast initiatives.

  • Lead campaign execution across US and Canada
  • Drive cross-functional planning and briefs
  • Optimize KPIs and reporting to boost engagement

Job Description

Responsibilities

  • Execute assigned campaign components within the team's defined strategy for Audible's audiobook and podcast marketing initiatives across the United States and Canada, ensuring on-time, on-brand delivery of assets across the full campaign lifecycle
  • Contribute to the development of strategic briefs and research, helping consolidate marketing touchpoints for stakeholder alignment and supporting cross-functional workflows across creative, media, and product teams
  • Monitor and report on campaign KPIs and performance metrics, providing optimization recommendations to improve listener engagement, tune-in behavior, and content discovery
  • Manage deliverable trackers across internal and external teams, traffic assets to media partners and agencies, route creative for approvals, and maintain documentation that provides visibility into campaign status
  • Handle operational essentials including action codes, vanity URLs, vendor onboarding, invoicing, and recap reporting with accuracy and attention to detail across high volumes of deliverables
  • Recommend improvements to team processes, playbooks, and tools; support adoption of project management and campaign tracking platforms (e.g., Airtable, Jira, Asana) to drive operational efficiency
  • Support the planning and execution of podcast advertising tactics including host-read ads, pre-produced spots, programmatic audio, dynamic ad insertion, feed drop strategies, and run of network (RON) campaigns to drive listener acquisition for Audible Originals and exclusive content
  • Contribute to show-level and title-level go-to-market plans including positioning, messaging, and channel-specific promotion strategies across audio platforms (Apple Podcasts, Spotify, YouTube, and beyond)
  • Support cross-platform promotion campaigns that work across owned, earned, and paid audio surfaces with consistent messaging and optimized timing to build awareness at scale
  • Coordinate with peers and adjacent teams on day-to-day campaign activities, including liaising with shopping experience teams for placements, supporting brand activations and sponsorship events, and helping manage talent and partner relationships in service of marketing GTMs

Requirements

  • Experience in professional non-internship marketing
  • Bachelor's degree in marketing, communications, or equivalent
  • 5+ years of experience in marketing within audio, entertainment, podcasting, or digital media companies
  • ​​Experience supporting or executing marketing campaigns across multiple channels
  • Experience using project management and campaign tracking tools (e.g., Airtable, Jira, Asana, or equivalent)
  • Experience with CRM/marketing automation platforms (e.g., Braze, Salesforce Marketing Cloud, or equivalent)
  • Experience with show-level or title-level marketing-building campaigns around individual pieces of content rather than solely brand level initiatives

Preferred

  • Experience in podcast marketing, including feed drops, run of network strategies, host-read sponsorships, or programmatic audio
  • Experience in entertainment marketing with familiarity of tune-in campaigns, premiere strategies, and cultural tentpole activations
  • Experience working with audio platforms and understanding of the podcast ecosystem (Apple Podcasts, Spotify, YouTube Podcasts, iHeart, etc.)
  • ​​​Experience supporting vendor relationships, talent coordination, and event logistics
  • Experience with content management systems, landing page builders, and web publishing tools
  • Experience working in a matrixed, global organization

Benefits

  • health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
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Amazon

Reli. is a family-owned business built around strong valuesand a passion to serve our customers. Our drivestemmed from seeing a need for custom-tailored qualityproducts at wholesale prices & quantities. We wanted to beable to put quality first and still be able to providehonest pricing.With our global and domestic operations, we have thefreedom to center each and every decision around ourvalued customers. We approach all our work with the same driveand energy to make sure our customers can always relyon Reli.

Founded in 2018
Cerritos, California, USA
171 employees (30 in marketing)

Salaries

Posted range

$79K/yr – $152K/yr

Taken straight from the job posting.

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Traffic Signals

Monthly Visitors
2.8B
Monthly Google Ads Budget
$77.4M
Traffic Source Mix
Search
25.2%
Direct
65.9%
Referral
6.4%
Social
1.7%
Paid
0.6%

Headcount Trend

Current headcount: ~171

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Brand and Content Marketing Manager, North America

Amazon · Culver City, CA · On-site