Responsibilities

• Coordinate marketing content development and approval processes by partnering with cross-functional teams including Marketing, Medical Affairs, Regulatory Affairs, and Legal to facilitate claims review, marketing collateral approvals, and compliance-related documentation.
• Contribute to product launches and commercialization activities by supporting commercial readiness initiatives, launch planning, training materials, sales enablement tools, and cross-functional project coordination for new product introductions and portfolio expansion opportunities.
• Conduct market research and competitive intelligence analysis to identify industry trends, competitor activities, market dynamics, and customer insights, translating findings into actionable recommendations for the marketing team
• Develop business insights and executive presentations by analyzing marketing, sales, and market data and creating reports, dashboards, and presentations that support strategic decision-making and leadership updates.
• Support portfolio management and branding initiatives, including product messaging development, rebranding projects, and maintenance of marketing assets to ensure consistency across the portfolio.
• Collaborate with Sales, R&D, Medical Affairs, and Commercial Excellence teams to support ongoing projects, gather customer insights, and help execute initiatives that enhance customer engagement and business performance.
• Participate in customer-focused and innovation-driven projects, including market research, voice-of-customer initiatives, product evaluations, and special projects designed to improve customer experience and commercial effectiveness.

Requirements

• Individual must be currently enrolled in an Under Grad or Graduate program full time
• Business or other applicable undergrad or masters level program (e.g. MBA) with an interest or focus in marketing or healthcare
• Excellent personal communication skills
• Effectively prioritizes and allocates resources to drive most impactful business outcomes
• Must have the ability to work on several projects simultaneously
• Must be able to prioritize responsibilities

Preferred

• Demonstrate ability to effectively work across departments, coordinating with R&D, manufacturing, quality assurance, regulatory affairs, and sales teams to ensure seamless product development and market implementation.
• Showcase exemplary written and verbal communication skills necessary for creating technical documentation, presenting to stakeholders, and translating complex medical concepts into accessible information.
• Exhibit self-motivation and ability to work independently while applying both abstract and concrete problem-solving approaches to overcome technical challenges and regulatory hurdles in medical device development.
• Demonstrate comfort and efficiency working in high-accountability settings with shifting priorities, tight deadlines, and evolving regulatory requirements common in the medical device industry.
• Possess working knowledge of essential tools like PowerPoint and Excel, coupled with exceptional drive to build a long-term career specifically in the medical device sector.

Benefits

• At BD, we reward, support and develop our associates through our comprehensive Total Rewards program.
• We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs.