Bilingual Home Care Marketer (Spanish/English)

Westchester County, NY (On-site)

$50K/yr – $90K/yrMid Level1+ years expOther

Posted 4 months ago

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Job Summary

Drive growth for a home-care agency by generating referrals and managing partnerships as a Marketer/Business Development Representative.

  • Own generating new clients and building relationships with referral sources.
  • Must-have: Fluency in English and Spanish.
  • Standout: Proven ability to meet monthly/quarterly growth targets.

Job Description

Responsibilities

  • Generating new clients and building relationships with referral sources.
  • Conduct individual/Group presentations for health professionals, seniors and others.
  • Enroll and refer Medicaid eligible individuals.
  • Establishing and maintain brand awareness through referral source contacts, trade shows, conference, and community education efforts.
  • Developing and executing a marketing plan to meet or exceed monthly, quarterly, and annual growth targets.
  • Demonstrating a thorough and complete knowledge of the agency’s, vision, mission and values.
  • Identifying, evaluating and prioritizing potential referrals sources within the agency’s territory and surrounding area.
  • Representing the agency and its services in a professional, competent and responsive manner.
  • Maintain accurate and confidential records of all activities and participant information.
  • Attending weekly/monthly growth meeting.
  • Provide exceptional customer service by addressing inquiries, concerns, and providing support throughout the process

Requirements

  • Fluency in both English and Spanish (written and verbal) is essential.
  • Existing contacts and territorial knowledge of local area and referral sources.
  • Excellent communication and interpersonal skills.
  • Excellent sales skills.
  • Excellent time management skills with proven ability to meet deadlines.
  • 1 year experience marketing for a home care agency (preferred).
  • Reliable transportation and valid driver’s license preferred.
  • Ability to function well in a high-pace environment
  • Strong organizational skills with attention to detail

Benefits

  • Competitive yearly salary within the range of $50,000- $90,000, based on experience and qualifications.
  • Opportunities for professional development and growth within the organization.
  • Comprehensive benefits package including health insurance options.
  • Supportive work environment dedicated to making a positive impact on the community.
LeadingAge New York logo

LeadingAge New York

LeadingAge New York represents not-for-profit, mission-driven and public continuing care providers, including nursing homes, senior housing, adult care facilities, continuing care retirement communities, assisted living and community service providers. Leading Age New York's more than 600 members employ 150,000 professionals serving more than 500,000 New Yorkers annually.LeadingAge NY's Foundation for Long Term Care is a private, not-for-profit research and education organization founded in 1978. In keeping with its mission to improve by research and education the way care for an aging society is delivered, it has a reputation for outstanding research and demonstration projects and for innovative seminars aimed at keeping health care professionals informed of constant changes in the field.

Founded in 1961
Latham, New York, USA
26 employees (2 in marketing)

Traffic Signals

Monthly Visitors
13.3K
Traffic Source Mix
Search
45.5%
Direct
41%
Referral
5.8%
Social
6.4%
Paid
1.2%

Headcount Trend

Current headcount: ~26

Marketing Team

Marketing Team Size
2 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

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