B2B Technology Senior Social Media Strategist at Unshakable Marketing Group | USA | $60K/yr – $88K/yr

Unshakable Marketing Group

B2B Technology Senior Social Media Strategist

USA (Remote)

$60K/yr – $88K/yrSenior Level4+ years expFull time

Posted 3 months ago

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Job Summary

Drive B2B organic social strategy and executive-content creation for a boutique agency, owning campaigns and client reporting.

Must-have: Deep B2B social strategy, ideation, and copywriting across LinkedIn and YouTube.
Standout: Agency-side client-facing ownership with data-driven optimization and executive-tone writing.

Job Description

Responsibilities

B2B Campaign Strategy and Planning: Collaborate with clients to understand their marketing goals, target audiences, and key objectives. Develop tailored organic social media strategies to increase engagement, drive community, reach and clicks back to website.
B2B Campaign Execution and Optimization: Lead the execution of social media campaigns - including coming up with ideas for post visuals, copy and creative (though we also have design support). Execute posting and reporting.
Job role will be focused on organic social and writing content for executives on social. Additional experience with paid social, on channels such as LinkedIn, Reddit, YouTube, etc. would be strongly preferred as well.
Client Communication and Reporting: Providing regular updates on social media campaign performance, key metrics, and strategic recommendations. Prepare and present performance reports, highlighting ROI and identifying areas for improvement. Be responsive to clients and support their social media questions as needed. Must know basics of social media reporting in-platform, know how to use tools like Sprout Social or Sprinklr, and report using Google Analytics.
Performance Analysis and Insights: Continuously monitor social media performance and be able to make pivots and suggestions grounded in algorithm insight and data trends.
Creative Ideation and Copywriting: Work with the team to brainstorm creative concepts, campaign themes, and visuals/videos. Present concepts to clients and facilitate execution and feedback loops with designer. Must be a very strong writer and able to write in an executive tone in an authentic way. Experience working with designers/creative teams a huge plus!
Trend Analysis and Client Consultation: Stay current with industry trends, best practices in B2B marketing, and competitor activity to provide clients with expert guidance to stay current and competitive.

Unshakable Marketing Group

Unshakable Marketing Group is a full-service marketing agency, offering tailored, personalized marketing solutions to meet your business goals. Whether it’s a lagging sales pipeline or a brand visibility challenge, our approach to omnichannel, integrated marketing is what makes us unique. Our senior-level counsel can help drive lead generation, public relations, social media, content marketing, web optimization and more – but what we’ve really learned over our combined 20+ years is that there is no one-size-fits-all approach to marketing. We don’t believe in selling you on one specific channel or platform. Instead, we’ll fight to find the right marketing mix for your goals and maximize every cent of your budget. We promise deep, radically transparent partnerships with our clients. We don’t believe in surprises – we’ll be acting as an extension of your team, and you’ll always be hearing from the seasoned leaders driving your programs. We differentiate by offering only senior-level counsel, pairing strategic, big picture thinking with careful and detailed execution. Being ROI obsessed, we’re well practiced at pairing campaigns that drive visibility – such as PR efforts – with lead generation tactics. Most importantly: You’d be hard pressed to find an agency more passionate about marketing strategy. We’re strategic partners – we don’t believe in doing marketing just to check the box, and we won’t BS you – but we will challenge you to think bigger.

Founded in 2023

Seattle, Washington, USA

11 employees (3 in marketing)

www.unshakablemarketinggroup.com