B2B Marketing Specialist (Remote | $60–$90/hr)

Responsibilities

• Guide research and engineering teams in improving AI performance across enterprise marketing, demand generation, content, paid media, and communications.
• Review AI-generated prompts and multi-step marketing workflows for realism, accuracy, and practical relevance.
• Design realistic marketing tasks and develop executive-quality deliverables, including campaign plans, website content, email and ad copy, research briefs, and PR materials.
• Evaluate marketing tasks and AI-generated solutions against established rubrics and provide structured feedback.
• Validate and refine evaluation rubrics to reflect senior marketing leadership standards.
• Collaborate with subject matter experts to maintain consistency and accuracy in AI training data.

Requirements

• 10+ years of professional marketing experience within an enterprise marketing organization, a large in-house company, or a recognized agency serving enterprise clients.
• Proven track record of meeting or exceeding campaign ROI, ROAS, or lead-generation targets, supported by measurable results.
• Hands-on expertise in market and audience research, copywriting, paid media planning, SEO, and public relations.
• Daily working and administration experience with enterprise marketing tools such as Marketo, HubSpot, Salesforce, and GA4.
• Familiarity with Jira, Confluence, Google Workspace, and Microsoft Office.
• Strong editorial judgment and the ability to produce polished, customer-facing content.
• Demonstrable career progression, such as Marketing Manager to Senior Manager, Director, or Head of Marketing.
• Availability for at least 40 hours per week on weekdays.
• Excellent written communication skills and the ability to explain professional decisions clearly.

Preferred

• Experience leading enterprise marketing campaigns and cross-functional marketing teams.
• Expertise in developing marketing strategies and evaluating campaign performance.