B2B Marketing & Digital Communications Specialist

South Holland, IL (On-site)

$50K/yr – $65K/yrMid Level4+ years expFull time

Posted 7 weeks ago

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Job Summary

Own core website content, campaigns, and collateral for a technical B2B business while aligning Sales, Product, and R&D to simplify complex offerings for customers.

  • Website and content ownership: manage CMS, digital communications, and content planning across products and industries.
  • Cross-functional collaboration: partner with Sales, Product, and R&D to enable sales and sharpen messaging.
  • Launch and enablement: support product launches, trade shows, and customer communications with measurable impact.

Job Description

Responsibilities

  • Manage website content and digital communications
  • Execute B2B marketing campaigns
  • Create newsletters, press releases, case studies, and technical content
  • Support Sales through collateral and sales enablement tools
  • Coordinate with website developers, vendors, and industry partners
  • Support product launches, trade shows, and customer communications
  • Monitor marketing performance and recommend improvements
  • Transition responsibilities from a long-tenured marketing leader
  • Learn Gurtler's products, customers, and industries
  • Build relationships with Sales, R&D, Operations, and Leadership

Requirements

  • 4+ years of B2B marketing experience
  • Website/CMS experience (WordPress preferred)
  • Strong writing skills (newsletters, press releases, technical content)
  • Experience partnering with Sales and cross-functional teams
  • Ability to translate technical concepts into customer-friendly messaging

Preferred

  • Manufacturing, industrial, specialty chemical, automation, engineering, or technical product experience
  • Product launches, trade shows, and sales enablement
  • HubSpot, Salesforce, or email marketing platforms

Benefits

  • Medical, Dental & Vision
  • 401(k) Match
  • PTO & Holidays
  • Life & Disability Insurance
Gurtler Industries logo

Gurtler Industries

Gurtler – The Laundry Chemical Product Experts.Since its inception, the goal of Gurtler Industries’ Founder and Chairman, William W. Gurtler, has been not only to meet industry standards, but also to set them. Greg Gurtler, as the President of Gurtler, joins his father in maintaining this tradition of excellence. And, the third generation of the Gurtler family is building on that tradition. Gurtler’s national headquarters and research center is located in the Midwest with distribution points across the United States, Canada and Mexico.Our programs are uniquely designed to support all segments of the laundry industry, including:• Healthcare• Hospitality• Industrial Uniform• Shirt Laundries• Textile RentalOur company’s success has been built upon our expertise in field service. Gurtler is dedicated to maintaining excellence within our organization and sharing that commitment with our customers. Both Bill and Greg Gurtler have made their personal commitment to quality, service, and to their employees and customers the basic fabric of Gurtler Industries. That is what has made Gurtler’s reputation what it is today.

Founded in 1982
South Holland, Illinois, USA
133 employees (2 in marketing)

Traffic Signals

Monthly Visitors
3.1K
Traffic Source Mix
Search
14.8%
Direct
67.9%
Referral
6%
Social
10%
Paid
1.2%

Headcount Trend

Current headcount: ~136

Marketing Team

Marketing Team Size
2 (2% of company)