B2B Content Marketer

El Paso, TX (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive the social media strategy and execution for a B2B firm, focusing on LinkedIn and executive thought leadership.

  • Must-have: 5+ years in B2B marketing with LinkedIn and analytics experience; HubSpot usage.
  • Standout: Cross-functional campaign leadership and data-driven optimization.

Job Description

Responsibilities

  • Own and execute DATAMARK’s organic social media strategy across LinkedIn and other platforms
  • Develop, manage, and optimize the social content calendar, ensuring consistent publishing, platform best practices, and cross-team alignment
  • Create, curate, and oversee high-quality social content, including copy, basic visuals, and collaboration with designers for advanced creative
  • Support executive and SME thought leadership by drafting content and positioning DATAMARK as a leader in BPO, CX, and digital transformation
  • Partner with marketing, PPC, content, analytics, and HR teams to support integrated campaigns, demand generation, and employer branding initiatives
  • Track, analyze, and report on social performance, providing actionable insights, optimization recommendations, and visibility into trends and opportunities
  • Strong copywriting and editing skills, with the ability to draft, proof, and refine executive- and brand-level social content for clarity, accuracy, tone, and consistency
  • The ideal candidate for the Social Media Lead will be skilled in social media analytics, highly skilled in B2B and LinkedIn marketing including the ability to review, validate, and interpret key metrics (e.g., reach, engagement, clicks, traffic contribution), and translate data into actionable recommendations

Requirements

  • Bachelor’s degree in marketing, Communications, or a related field.
  • At least 5 years in B2B marketing.
  • HubSpot experience.
  • This role must have experience in B2B marketing to be considered for the role.
  • The B2B marketer will Develop, manage, and optimize the social content calendar, ensuring consistent publishing, platform best practices, and cross-team alignment.
  • This role must have social media scheduling and analytics tools like HubSpot, Hootsuite, Buffer, or Sprout Social
  • The B2B marketer as the social media lead will create, curate, and oversee high-quality social content, including copy, basic visuals, and collaboration with designers for advanced creative.
  • Support executive and SME thought leadership by drafting content and positioning DATAMARK as a leader in BPO, CX, and digital transformation.
  • Partner with marketing, PPC, content, analytics, and HR teams to support integrated campaigns, demand generation, and employer branding initiatives.
  • Track, analyze, and report on social performance, providing actionable insights, optimization recommendations, and visibility into trends and opportunities.

Preferred

  • At least 5 years of experience managing social media for B2B brands, with 6-8 years of experience preferred.

Benefits

  • Comprehensive Health Care: Medical, dental, and vision plans
  • Retirement Savings: 401k and IRA plans
  • Life Insurance: Basic, voluntary, and AD&D coverage
  • Paid Time Off: PTO, paid volunteer hours, and holidays
  • Disability Coverage: Short-term and long-term disability plans
  • Professional Growth: Training and development to advance your career
  • Wellness Resources: Support for your overall well-being
  • Salary: $55,000
Datamark, Inc. logo

Datamark, Inc.

3.5 Glassdoor

DATAMARK Inc., a provider of omni-channel contact centers and business process outsourcing (BPO) services since 1989, employs more than 3,119 at our facilities in the United States, Mexico and India. Our Fortune 500 and enterprise clients trust us to be an extension of their brand. DATAMARK contact center agents are proud to represent many of the most well-known companies and brands across the globe. We deliver unparalleled customer service in our omnichannel contact centers, ranging from SMS text to video chat and everything in between that your customers expect the world’s leading brands to have equipped. Our long-term client partnerships include customer care for leading international companies across a wide array of industries, including BFSI, interpretation & translation services, transportation, healthcare, and consumer electronics. Learn how DATAMARK combines outstanding omnichannel customer care, brand promotion, and continuous process improvement to deliver an unparalleled customer experience. Visit us at www.DATAMARK.net.

Founded in 1989
El Paso, Texas, USA
2K employees
69% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
10.9K
Monthly Google Ads Budget
$4.7K
Traffic Source Mix
Search
24.4%
Direct
29.5%
Referral
5.3%
Social
4.7%
Paid
0.7%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Roles Posted (Last 30 Days)
3

Recent News