Responsibilities

• Lead and mentor the Marketing team, fostering collaboration, creativity, accountability, and professional growth.
• Manage marketing projects and campaigns from planning through execution, ensuring quality, consistency, and timely delivery.
• Partner with internal stakeholders and external agencies to develop compelling campaigns and brand experiences.
• Drive customer-focused marketing strategies by analyzing feedback, identifying opportunities, and improving the customer journey.
• Oversee creative development for advertising, branded content, digital communications, promotions, events, and community engagement.
• Coordinate internal communications to keep employees informed of marketing initiatives, promotions, and product updates.
• Create engaging content for the website, newsletters, annual reports, and other marketing materials.
• Measure campaign performance, evaluate ROI, and recommend improvements based on data and customer insights.
• Ensure all marketing materials meet brand standards, regulatory requirements, and compliance guidelines.
• Support vendor management, audits, and other departmental initiatives.

Requirements

• Must be highly proficient in Microsoft Office applications.
• Strong analytical skills with the ability to measure marketing effectiveness and campaign ROI.
• A collaborative mindset with the ability to build relationships across all levels of the organization.
• A creative problem solver who can balance strategic planning with day-to-day execution.
• Willingness to travel as needed to support company events and community initiatives.

Preferred

• Bachelor's degree in Marketing, Communications, Advertising, Business Management, or a related field.
• Prior supervisory/management experience leading, managing and developing a small marketing team.
• Experience working in a customer experience, marketing, communications, or a related role.
• Strong understanding of customer engagement strategies across digital and traditional channels.
• Must be highly proficient in Microsoft Office applications.
• Excellent written and verbal communication skills, including strong copywriting abilities.
• Outstanding organizational, project management, and time management skills.
• Strong analytical skills with the ability to measure marketing effectiveness and campaign ROI.
• A collaborative mindset with the ability to build relationships across all levels of the organization.
• A creative problem solver who can balance strategic planning with day-to-day execution.

Benefits

• Medical, Dental & Vision coverage effective day one of employment
• Health Savings Account
• Paid vacation and paid time off for volunteer work
• Incentive Compensation Plan (Bonus) based upon performance and plan guidelines
• Company paid Short- and Long-Term Disability
• Company paid Group Term Life/AD&D Insurance
• Voluntary employee paid benefits such as AFLAC
• 401(k) with company match
• Employee activities and recognition
• Employee Assistance Program