AVP, Corporate Marketing at Ensora Health | USA

AVP, Corporate Marketing

USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 6 months ago

Job Summary

Drive enterprise marketing strategy and governance across a multi-product healthcare tech portfolio to reinforce corporate objectives and market leadership.

Own enterprise marketing strategy and governance across brand, communications, digital, and cross-functional partners.
Must-have: Proven cross-functional leadership across brand, content, and executive stakeholders.
Standout: AI-native product storytelling translating complex capabilities into healthcare outcomes.

Job Description

Responsibilities

Set the enterprise corporate marketing strategy, ensuring brand positioning, reputation management, and executive communications reinforce long‑term corporate objectives and market leadership.
Establish and steward the corporate marketing operating model and governance frameworks that drive alignment, consistency, and accountability across brand, communications, digital, creative, and cross‑functional partners.
Own enterprise brand architecture, ensuring product‑level narratives reinforce a cohesive corporate identity while enabling differentiated positioning for a multi‑product ecosystem.
Drive AI‑native product storytelling by translating technical capabilities into compelling market narratives tied to clinical, operational, and financial outcomes meaningful to healthcare providers and buyers.
Lead corporate communications and PR—including executive visibility, thought leadership, media relations, partner/alignment communications, and crisis readiness.
Oversee enterprise digital presence, including the corporate website, social platforms, and multimedia strategy to strengthen authority, organic discovery, and market influence.
Sponsor strategic corporate initiatives such as industry events, analyst/partner programs, executive forums, and market‑shaping campaigns.
Align budgets, investment strategy, and resource planning to enterprise financial and growth priorities.
Build and develop senior marketing leaders, elevating leadership capability, succession planning, and a culture of innovation and performance excellence.

Requirements

Brand Architecture & Market Awareness: Demonstrated success evolving and scaling brand architecture across multi‑product portfolios, driving market visibility, and optimizing digital platforms (website, social, content ecosystems) to grow presence and share of voice.
AI‑Native Product Narrative & GTM Storytelling: Ability to translate complex AI capabilities into clear, outcome‑driven narratives and positioning strategies that resonate with healthcare audiences.
Cross‑Functional Corporate Marketing Leadership: Proven experience orchestrating campaigns, content, communications, and brand functions at scale while aligning product, growth, sales, and executive stakeholders—especially during periods of transformation.
Experience developing enterprise marketing strategy for SaaS or technology organizations.
Expertise in executive communication, brand governance, and enterprise‑wide messaging frameworks.
Ability to establish systems, controls, and operating models that scale with company growth.
Strong financial acumen and experience aligning marketing investments with enterprise performance targets.
Demonstrated leadership capability in building, coaching, and scaling high‑performing teams.
Exceptional communication skills, executive presence, and stakeholder influence.

Ensora Health

Ensora Health is the leading provider of software and services for mental, behavioral, and rehabilitative health therapists, trusted by over 200,000 individual providers and more than 28,000 practices. Our unmatched expertise, partnership, and breadth of products allow us to fine-tune solutions that meet the specific needs of everyone from solo practitioners to larger practices. With AI-enabled solutions that span practice management to electronic medical records and e-prescribing to billing, we help eliminate administrative complexity and create harmony between therapists, their clients and the whole healthcare community. Learn more at www.ensorahealth.com.

Founded in 2013

Birmingham, Alabama, USA

406 employees (29 in marketing)

www.ensorahealth.com