Automotive Marketing Director

Responsibilities

• Develop and execute creative marketing campaigns tailored to automotive customers across multiple store locations.
• Manage and optimize advertising budgets to maximize ROI.
• Travel regularly between stores from Gadsden, AL to Mississippi to ensure marketing strategies align with regional market dynamics.
• Collaborate with sales teams and store managers to identify unique opportunities and customer preferences.
• Analyze marketing data and performance metrics to refine strategies and report on campaign effectiveness.
• Stay up-to-date with automotive industry trends and competitor activities to maintain a competitive edge.

Requirements

• Proven experience in marketing, preferably within the automotive industry.
• Strong creativity and ability to develop innovative marketing plans.
• Excellent communication and interpersonal skills.
• Ability to travel frequently between Gadsden, AL and Mississippi locations.
• Proficiency with marketing analytics tools and digital marketing platforms.
• Strong organizational skills and ability to manage multiple projects simultaneously.

Benefits

• Competitive salary ranging from $60,000.00 to $100,000.00 per year, paid bi-weekly.
• Opportunities for career growth within a dynamic and growing company.
• Travel allowance and company vehicle use for site visits.
• Health, dental, and vision insurance plans.
• Paid time off and company holidays.
• Supportive work environment focused on innovation and teamwork.