Automotive Business Development Center (BDC) & Marketing Manager at Engaged BDC Solutions and Consulting | Trenton, NJ

Engaged BDC Solutions and Consulting

Automotive Business Development Center (BDC) & Marketing Manager

Trenton, NJ (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 6 months ago

Job Summary

Lead BDC operations and marketing to increase appointments and revenue for a fast-growing luxury automotive dealership.

Own BDC operations, team leadership, and cross-functional collaboration to boost qualified appointments.
Must-have: Proven BDC/marketing experience and CRM proficiency.
Standout: On-site NJ role with end-to-end measurement of marketing-to-sales impact.

Job Description

Responsibilities

Oversee BDC operations and lead a team to improve customer engagement and develop strategies to increase appointments and revenue
Manage daily BDC performance and implement marketing campaigns
Analyze customer data, collaborate with sales teams, and optimize digital marketing efforts
Set and track key performance metrics to align with dealership goals
Drive qualified traffic, appointments, and revenue through integrated marketing and BDC initiatives

Requirements

Proven experience in BDC operations, team leadership, and customer relationship management
Skills in developing and implementing digital marketing and advertising campaigns
Ability to analyze data, generate reports, and use insights to improve performance
Strong communication, organizational, and problem-solving skills
Knowledge of automotive market trends and dealership operations
Proficiency with CRM platforms, automotive software, and marketing tools
At lease 3 + Automotive BDC and Marketing experience is a must.
Willingness to work on-site and collaborate with cross-functional teams

Preferred

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