Authority Growth & Social Channel Strategist

San Diego, CA (Remote)

$75K/yr – $95K/yrSenior LevelFull time

Posted 4 months ago

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Job Summary

Drive multi‑platform social growth and executive-brand authority by owning content across Instagram, TikTok, YouTube Shorts, and LinkedIn, with a strong emphasis on LinkedIn leadership and measurable impact.

  • Must-have: Proven track record scaling professional/high-ticket social channels with clear before/after metrics.
  • Standout: Deep LinkedIn authority strategy and crossed platform storytelling aligned to campaigns.

Job Description

Responsibilities

  • Full Channel Ownership & Management: Instagram, TikTok, YouTube Shorts, LinkedIn; publishing cadence, captions, hashtags, scheduling, comment/DM management, and performance reporting.
  • Growth Strategy Across All Platforms (LinkedIn emphasis): cross‑platform growth, thought leadership, short‑form authority narratives, and alignment with campaigns.
  • Short-Form Video & Attention Strategy: lead hook development, collaborate with creative teams, convert long-form to optimized shorts while balancing velocity and brand integrity.
  • Community Engagement & High-Touch Interaction: manage high‑value interactions with a professional, brand‑consistent voice; identify and route high‑intent prospects.
  • Analytics, Reporting & Revenue Feedback Loop: weekly growth reporting, month-over-month engagement analysis, and coordination with paid media to amplify top assets.

Requirements

  • Verified Growth Track Record: scale professional/high-ticket social channels with clear before/after metrics and tactics that drove engagement and qualified leads.
  • Channel Management Expertise: deep familiarity with Instagram, TikTok, YouTube Shorts, and LinkedIn; consistent publishing cadence and platform optimization; strong short‑form video editing skills.
  • Data-Driven Mindset: analyze, hypothesize, test, and iterate based on measurable outcomes.
  • Executive Presence & Ownership: comfortable with Founder/CMO, clear communicator, strategic yet operational, autonomous, with strong brand judgment.
  • Platforms & Tools Proficiency: Asana, Slack, Canva, Plannable, and multi‑channel scheduling and caption management.

Nice To Have

  • Adobe Creative Suite familiarity; Premiere Pro, After Effects, Photoshop, or Illustrator.
  • Ability to collaborate with high‑level creative teams and light editing capability when needed.
  • Graphic Design and video editing skills; comfort editing short‑form vertical video and understanding of pacing and captions.
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Pinnacle Global Network

Pinnacle Global Network, founded by Allison Maslan, is the world leader in scaling businesses. Our team of CEO's mentor our business owner clients worldwide to grow and scale their companies. For the past decade we have helped thousands of business owners with the clear-cut direction and strategies they need to take big leaps in their businesses. In addition, our worldwide Pinnacle Community is made up of business owners that all support one another to breakthrough and soar. Each client receives private mentoring from a CEO that has built their own very successful company. Our clients are also strategically placed in a small virtual mastermind to support one another and hold each other accountable. We also lead private Pinnacle events throughout the year that feature some of the top business experts in the world. Our clients receive more support than they have ever experience in their lives. We give them the tools, strategies and guidance so they can thrive year-after-year in their business. Book your Strategy Session today!https://pinnacleglobalnetwork.com/apply-now-nss/

Founded in 2010
Encinitas, California, USA
48 employees (6 in marketing)

Traffic Signals

Monthly Visitors
2.8K
Monthly Google Ads Budget
$14.2K
Traffic Source Mix
Search
33.4%
Direct
47.6%
Referral
6.3%
Social
11.2%
Paid
1.3%

Headcount Trend

Current headcount: ~50

Marketing Team

Marketing Team Size
5 (10% of company)