Associate, Social Strategy and Publishing

New York, USA (On-site)

$90K/yr – $120K/yrMid Level3+ years expSalaried Ft

Posted 4 months ago

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Job Summary

Drive the LinkedIn-driven content program and cross-platform social growth for a high-visibility B2B brand.

  • Own LinkedIn strategy, growth, and thought‑leadership positioning with cross‑platform support.
  • Must-have: 3+ years managing 100K+ follower accounts and proven LinkedIn execution.
  • Standout: Strong writing, B2B/leadership audience insight, and collaboration with design.

Job Description

Responsibilities

  • Lead LinkedIn Strategy
  • Drive growth, engagement, and thought leadership positioning
  • Develop distinctive content formats tailored to LinkedIn’s audience
  • Reimagine Existing Content
  • Translate longform articles, interviews, research, podcast clips, and speeches into compelling social narratives
  • Develop recurring content franchises aligned with key themes: AI, resilience, sleep, performance, leadership, and culture
  • Identify new ways to bring existing footage and archives to life
  • Cross-Platform Execution
  • Publish and optimize content across Instagram, Facebook, X, Threads, and Substack
  • Ensure each platform reflects a cohesive yet native voice

Requirements

  • 3+ years of experience managing and scaling high-visibility social accounts (100K+ followers)
  • Proven experience developing LinkedIn strategy
  • Exceptional writing and editing skills
  • Experience translating complex ideas into accessible, high-performing content
  • Strong understanding of B2B and leadership audiences
  • The ideal candidate will be located in New York and excited to work primarily at our office in Soho

Benefits

  • Being part of a mission-driven company that’s truly making a difference in the lives of people around the world
  • Ability to develop within the company and shape our growth strategy
  • A human-centric culture with a range of wellness perks and benefits
  • A competitive compensation package
  • Medical, dental and vision coverage + 401k program with company match
  • Generous paid time-off programs
  • ✨ What We Offer: Mission-Driven Impact: Be part of a company that’s truly making a difference in people’s lives around the world.
  • 🚀 Career Growth: Develop within the company and help shape our growth strategy.
  • 💙 Human-Centric Culture : Thrive in a supportive environment with a range of wellness perks and benefits.
Thrive Global logo

Thrive Global

3.2 Glassdoor

Founded by Arianna Huffington in 2016, Thrive Global is a leading behavior change technology company with the mission to improve productivity and health outcomes – one Microstep at a time. Thrive helps individuals and organizations improve well-being, performance and mental resilience with its AI-powered behavior change technology platform. Thrive’s Microsteps – small, science-backed steps to improve health and productivity – have been adopted by employees at more than 200 organizations in over 160 countries, from frontline and call center workers to executives at multinational companies. For more information, visit www.thriveglobal.com.

Founded in 2016
New York, New York, USA
616 employees (301 in marketing)
50% recommend to a friend
58% CEO approval

Traffic Signals

Monthly Visitors
252.1K
Traffic Source Mix
Search
47.7%
Direct
43.2%
Referral
6.1%
Social
2.2%
Paid
0.6%

Headcount Trend

Current headcount: ~614

Marketing Team

Marketing Team Size
290 (47% of company)
Median Career Experience
12 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$145.9M
Last Raise
$80M
Series C, 5 years ago

Funding History

  • Jul 2021
    Series C • $80M
  • May 2018
    Series B • $22.8M
  • Nov 2017
    Series B • $31.7M

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