Associate Public Relations Manager

Kansas City, MO (Hybrid)

$40K/yr – $100K/yrMid Level1+ years expFull time

Posted 10 days ago

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Job Summary

Own the global media list management, monitoring, and baseline messaging research to support PR programs across veterinary health clients; drive drafting of foundational materials and client updates, while coordinating assets and vendor work in a fast-paced global agency.

  • Own media database and reporting processes
  • Draft foundational PR materials and support media inquiries

Job Description

Responsibilities

  • Media Database Management: Build, update, maintain highly targeted global veterinary trade, pet and pet food industry trade media lists, and additional consumer or niche media lists as needed.
  • Monitoring & Global Reporting: Manage the process for monthly and quarterly PR coverage tracking, analyzing metrics, and generating comprehensive impact reports for global stakeholders.
  • Research & Baseline Messaging: Conduct pet health industry research to draft baseline messaging documents, and other derivative materials on PR client key areas of focus.
  • PR Writing Support: Draft foundational PR materials, including media alerts, pitch angles, media briefs and bios, responses to media inquiries and other materials as needed.
  • Administrative & Account Support: Maintain PR status grid, take detailed meeting notes, and share clear, actionable status updates with clients and internal teams.
  • Vendor & Asset Coordination: Assist with asset management, research potential vendors, and support the execution of global PR campaigns and product launch toolkits.

Requirements

  • Experience: 1+ years of relevant experience in a PR agency or in-house communications department (highly relevant internships considered), with a strong focus on earned media experience.
  • Education: Bachelor’s degree in Communications, Public Relations, Journalism, Marketing or a related field.
  • A Passion for Animal Health/Science: Strong interest in pet health, companion animal health, veterinary science, etc. Background, education and/or experience in agriculture and large animal health (especially equine) is also of interest.
  • Skills: Excellent written and verbal communication skills; high attention to detail in data gathering and reporting, excellent listening skills and a desire to learn are essential.
  • Work Style: A fast, proactive learner who takes direction well and can work independently in a fast-paced global agency environment.
VML HEALTH logo

VML HEALTH

VML is a leading creative company that combines brand experience, customer experience, and commerce, to create connected brands that drive growth. VML is celebrated for its innovative and award-winning work with blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Intel, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester WaveTM Reports, which name WPP a “Leader” in Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 28,000 talented people across 60-plus markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X. #WeAreVML

652 employees (226 in marketing)

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