Associate Marketing Manager

Greenbelt, MD (Hybrid)

$50K/yr – $56K/yrMid Level2+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive academic marketing for Bloomsbury Academic with a focus on North America and cross-team alignment.

  • Own yearly subject strategy and marketing plans with UK counterparts
  • Must-have: Bachelor’s degree and 2+ years in marketing/publishing
  • Coordinate cross-functional campaigns with Editorial, Sales, Marketing, and Publicity

Job Description

Responsibilities

  • Set subject strategy and marketing plans for the financial year in conjunction with UK counterparts and stakeholders; monitor progress, spend and return through the year and adapt tactics accordingly
  • Review copy for titles; provide suggestions to strengthen the positioning of titles, author bios, descriptive copy, and metadata
  • Create academic journal review lists for academic titles based on existing lists and author suggestions for titles; communicate with editors at journals to pitch books and report back to authors on efforts and results
  • Respond to author inquiries in a timely manner
  • Write, edit and deploy marketing materials and campaigns including email copy, flyers, social posts, and digital ads
  • Contribute to the development of sales tools to support sales efforts for academic titles
  • Assist with conference planning and promotion, including the creation of digital and print content to support sales and textbook adoption efforts
  • Coordinate with Editorial, Sales, Marketing, and Publicity teams to ensure consistent messaging and campaign alignment
  • Support the creation and execution of integrated marketing campaigns for frontlist and backlist titles across digital and traditional platforms
  • Other tasks, as needed

Requirements

  • Bachelor’s degree
  • 2+ years of marketing or publishing experience, ideally in an academic or trade publishing environment
  • Strong writing, editing, and communication skills
  • High attention to detail and ability to manage multiple projects at once
  • Self-starter with the ability to work both independently and collaboratively
  • Experience using Microsoft Office (Word, Excel, Outlook)

Preferred

  • Familiarity with platforms such as Biblio, Monday.com, Mailchimp, Salesforce, or similar tools a plus

Benefits

  • Medical insurance
  • Vision insurance
  • Dental insurance
  • 401(k)
  • Paid parental leave
  • Hybrid Work Schedule