Responsibilities

• Strategic & Competitive Marketing - Support development of product positioning, claims, and messaging through competitive audits and market analysis.
• Assist in building global go‑to‑market plans and contribute to creative development for packaging and agency briefs.
• Partner with Brand Activation to ensure brand vision is expressed across global activation plans across social, e‑commerce, brand website, events and paid channels.
• Product Development & Innovation - Support the product development process, including concept creation, briefing, formula evaluation, and claims alignment.
• Coordinate with R&D, Consumer Insights, Finance, and Global Markets to gather inputs and ensure projects meet performance and margin expectations.
• Manage stage‑gate documentation, timelines, cross-functional checkpoints and launch toolkit deployment for assigned projects.
• Support post-launch analysis for key brand initiatives.
• Stakeholder & Project Management - Track project timelines and deliverables in partnership with Supply Chain, R&D, Packaging, and Operations to ensure on‑time launches.
• Maintain clear communication of project status, risks, and next steps to internal teams and market partners.
• Assist in briefing and coordinating with Consumer Market Research to test and validate concepts with stylists and consumers.
• Support creation of new salon service concepts with the Global Education team.
• Operational Excellence - Help drive operational rigor across all phases of product development, launch execution, and campaign rollouts.
• Collaborate closely with priority markets to ensure global relevance and local execution success.
• Track and analyze post‑launch performance, identifying insights and opportunities for optimization.